An empirical analysis of the adoption of m-learning in Malaysia
This paper empirically examines the factors affecting the adoption of Mobile learning (m-learning) in Malaysia. The six factors examined in this study are perceived ease of use, perceived usefulness, technical feasibility, cost effectiveness, quality of services and cultural aspects. Data were co...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
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Inderscience Enterprises Ltd
2011
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| Subjects: | |
| Online Access: | http://eprints.intimal.edu.my/262/ http://eprints.intimal.edu.my/262/1/6.pdf |
| _version_ | 1848766433359560704 |
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| author | Chong, Alain Yee Loong Chong, Joan Lynn Ooi, Keng Boon Lin, Binshan |
| author_facet | Chong, Alain Yee Loong Chong, Joan Lynn Ooi, Keng Boon Lin, Binshan |
| author_sort | Chong, Alain Yee Loong |
| building | INTI Institutional Repository |
| collection | Online Access |
| description | This paper empirically examines the factors affecting the adoption
of Mobile learning (m-learning) in Malaysia. The six factors examined in this
study are perceived ease of use, perceived usefulness, technical feasibility, cost
effectiveness, quality of services and cultural aspects. Data were collected from
181 Malaysian users. The hypotheses were analysed using multiple regression
analysis. The results show that perceived ease of use, perceived usefulness,
quality of services and cultural aspects have significant and positive effects
on the adoption of m-learning in Malaysia. Educational institutions that are
planning to adopt m-learning will be formulate adoption strategies based on
this study’s findings. |
| first_indexed | 2025-11-14T11:51:04Z |
| format | Article |
| id | intimal-262 |
| institution | INTI International University |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T11:51:04Z |
| publishDate | 2011 |
| publisher | Inderscience Enterprises Ltd |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | intimal-2622016-05-12T01:43:57Z http://eprints.intimal.edu.my/262/ An empirical analysis of the adoption of m-learning in Malaysia Chong, Alain Yee Loong Chong, Joan Lynn Ooi, Keng Boon Lin, Binshan QA76 Computer software This paper empirically examines the factors affecting the adoption of Mobile learning (m-learning) in Malaysia. The six factors examined in this study are perceived ease of use, perceived usefulness, technical feasibility, cost effectiveness, quality of services and cultural aspects. Data were collected from 181 Malaysian users. The hypotheses were analysed using multiple regression analysis. The results show that perceived ease of use, perceived usefulness, quality of services and cultural aspects have significant and positive effects on the adoption of m-learning in Malaysia. Educational institutions that are planning to adopt m-learning will be formulate adoption strategies based on this study’s findings. Inderscience Enterprises Ltd 2011 Article PeerReviewed text en http://eprints.intimal.edu.my/262/1/6.pdf Chong, Alain Yee Loong and Chong, Joan Lynn and Ooi, Keng Boon and Lin, Binshan (2011) An empirical analysis of the adoption of m-learning in Malaysia. International Journal of Mobile Communications, 9 (1). pp. 1-18. ISSN 1741-5217 10.1504/IJMC.2011.037952 |
| spellingShingle | QA76 Computer software Chong, Alain Yee Loong Chong, Joan Lynn Ooi, Keng Boon Lin, Binshan An empirical analysis of the adoption of m-learning in Malaysia |
| title | An empirical analysis of the adoption of m-learning in Malaysia |
| title_full | An empirical analysis of the adoption of m-learning in Malaysia |
| title_fullStr | An empirical analysis of the adoption of m-learning in Malaysia |
| title_full_unstemmed | An empirical analysis of the adoption of m-learning in Malaysia |
| title_short | An empirical analysis of the adoption of m-learning in Malaysia |
| title_sort | empirical analysis of the adoption of m-learning in malaysia |
| topic | QA76 Computer software |
| url | http://eprints.intimal.edu.my/262/ http://eprints.intimal.edu.my/262/ http://eprints.intimal.edu.my/262/1/6.pdf |