Factors Determining the Customers' Intention to Purchase OTC Products through E-Pharmacies

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Factors Determining the Customers' Intention to Purchase OTC Products through E-Pharmacies

In the health care system, over-the-counter (non-prescribed) drugs play a crucial role in the medication process. Over-the-counter (OTC) drugs are medicinal products sold without a doctor's prescription. Without seeking care from health professionals, OTC medications are safe and effective for...

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Bibliographic Details
Main Authors:	R., Krishnadas, R., Renganathan
Format:	Article
Language:	English English
Published:	INTI International University 2022
Subjects:	H Social Sciences (General) HF Commerce HG Finance
Online Access:	http://eprints.intimal.edu.my/1619/ http://eprints.intimal.edu.my/1619/2/152 http://eprints.intimal.edu.my/1619/3/ij2022_15r.pdf

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