The Tourist Satisfaction Based On The Service Quality Of Tourism In Guizhou, China

The purpose of this study is to explore the main factors affecting the service quality of the tourism industry in Guizhou. The research is quantitative based via questionnaire and responded by 404 toursts in Guizhou. Through Multiple Regression Analysis, accessibility, information, accommodation, an...

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Main Authors: Lim, Kim Yew, Gong, Wen, Wong, Chee Foo, Ng, Alex, Hou Hong, Jia, Simeng, Tan, Owee Kowang
Format: Article
Language:English
Published: INTI International University 2019
Subjects:
Online Access:http://eprints.intimal.edu.my/1317/
http://eprints.intimal.edu.my/1317/1/ij2019_43.pdf
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author Lim, Kim Yew
Gong, Wen
Wong, Chee Foo
Ng, Alex, Hou Hong
Jia, Simeng
Tan, Owee Kowang
author_facet Lim, Kim Yew
Gong, Wen
Wong, Chee Foo
Ng, Alex, Hou Hong
Jia, Simeng
Tan, Owee Kowang
author_sort Lim, Kim Yew
building INTI Institutional Repository
collection Online Access
description The purpose of this study is to explore the main factors affecting the service quality of the tourism industry in Guizhou. The research is quantitative based via questionnaire and responded by 404 toursts in Guizhou. Through Multiple Regression Analysis, accessibility, information, accommodation, and tourist attraction are found significant among Guizhou tourist with satisfaction. The main implication of the study is there is a need to explore the opportunity to ensure tourist satisfaction based on accessibility, information, accommodation, and tourist attraction. In addition, the main implication of this study is that provide theoretical contribution to academic. Because the survey uses different factors and methods to analyze the customer satisfaction from the previous research, it can provide some help and data support for future empirical research on tourism development in Guizhou Province. Meanwhile, this study combines tourism satisfaction with practical problems to provide data for helping the government to improve the service quality of the tourism industry
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spelling intimal-13172024-04-18T05:13:44Z http://eprints.intimal.edu.my/1317/ The Tourist Satisfaction Based On The Service Quality Of Tourism In Guizhou, China Lim, Kim Yew Gong, Wen Wong, Chee Foo Ng, Alex, Hou Hong Jia, Simeng Tan, Owee Kowang GV Recreation Leisure HD28 Management. Industrial Management The purpose of this study is to explore the main factors affecting the service quality of the tourism industry in Guizhou. The research is quantitative based via questionnaire and responded by 404 toursts in Guizhou. Through Multiple Regression Analysis, accessibility, information, accommodation, and tourist attraction are found significant among Guizhou tourist with satisfaction. The main implication of the study is there is a need to explore the opportunity to ensure tourist satisfaction based on accessibility, information, accommodation, and tourist attraction. In addition, the main implication of this study is that provide theoretical contribution to academic. Because the survey uses different factors and methods to analyze the customer satisfaction from the previous research, it can provide some help and data support for future empirical research on tourism development in Guizhou Province. Meanwhile, this study combines tourism satisfaction with practical problems to provide data for helping the government to improve the service quality of the tourism industry INTI International University 2019 Article PeerReviewed text en cc_by_4 http://eprints.intimal.edu.my/1317/1/ij2019_43.pdf Lim, Kim Yew and Gong, Wen and Wong, Chee Foo and Ng, Alex, Hou Hong and Jia, Simeng and Tan, Owee Kowang (2019) The Tourist Satisfaction Based On The Service Quality Of Tourism In Guizhou, China. INTI JOURNAL, 2019 (43). ISSN e2600-7320 https://intijournal.intimal.edu.my
spellingShingle GV Recreation Leisure
HD28 Management. Industrial Management
Lim, Kim Yew
Gong, Wen
Wong, Chee Foo
Ng, Alex, Hou Hong
Jia, Simeng
Tan, Owee Kowang
The Tourist Satisfaction Based On The Service Quality Of Tourism In Guizhou, China
title The Tourist Satisfaction Based On The Service Quality Of Tourism In Guizhou, China
title_full The Tourist Satisfaction Based On The Service Quality Of Tourism In Guizhou, China
title_fullStr The Tourist Satisfaction Based On The Service Quality Of Tourism In Guizhou, China
title_full_unstemmed The Tourist Satisfaction Based On The Service Quality Of Tourism In Guizhou, China
title_short The Tourist Satisfaction Based On The Service Quality Of Tourism In Guizhou, China
title_sort tourist satisfaction based on the service quality of tourism in guizhou, china
topic GV Recreation Leisure
HD28 Management. Industrial Management
url http://eprints.intimal.edu.my/1317/
http://eprints.intimal.edu.my/1317/
http://eprints.intimal.edu.my/1317/1/ij2019_43.pdf