Positioning Malaysia in medical tourism

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Positioning Malaysia in medical tourism

It is estimated that the medical tourism industry in Asia will be worth US$4bil (RM14.2 bil) by 2012, and Malaysia is positioning itself as one of the major players in this region, expecting to earn up to US$590 mil (RM2.1 bil) within five years (The Star, Nov 8, 2008). In 2007 alone, Malaysia recei...

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Bibliographic Details
Main Authors:	Abd. Manaf, Noor Hazilah, Johari, Roslan, Marikar, Kadar
Format:	Proceeding Paper
Language:	English
Published:	2010
Subjects:	HD Industries. Land use. Labor HF5410 Marketing. Distribution of products
Online Access:	http://irep.iium.edu.my/8882/ http://irep.iium.edu.my/8882/4/8882_Positioning%20Malaysia%20in%20medical%20tourism_complete.pdf

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