Influence of travel and tour website on tourist behaviour to determine destination in Malaysia among IIUM students in Pagoh, Johor.

This study is to examine the factors that influence IIUM Pagoh students to use the travel and tour website in Malaysia. This research explores the effectiveness of travel website on students’ travel planning trough information quality, service quality and design quality. This research proposes two r...

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Main Authors: Borahan, Nur Saiful Amree, Saad, Mazni
Format: Proceeding Paper
Language:English
Published: 2020
Subjects:
Online Access:http://irep.iium.edu.my/82545/
http://irep.iium.edu.my/82545/1/5%20INFLUENCE%20OF%20TRAVEL%20AND%20TOUR%20WEBSITE%20ON%20TOURIST%20BEHAVIOUR%20TO%20DETERMINE%20DESTINATION%20IN%20MALAYSIA%20AMONG%20IIUM%20STUDENTS%20IN%20PAGOH%20JOHOR.pdf
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author Borahan, Nur Saiful Amree
Saad, Mazni
author_facet Borahan, Nur Saiful Amree
Saad, Mazni
author_sort Borahan, Nur Saiful Amree
building IIUM Repository
collection Online Access
description This study is to examine the factors that influence IIUM Pagoh students to use the travel and tour website in Malaysia. This research explores the effectiveness of travel website on students’ travel planning trough information quality, service quality and design quality. This research proposes two research questions which are students in IIUM PAGOH satisfied with current tourism website quality and which one of these website qualities influenced the customer satisfaction that gives impact on the behaviour of selecting tourist destination. This research uses quantitative approach in which questionnaire is used for the instrument and the targeted population is students in IIUM PAGOH. The result is run through descriptive analysis for clustering the demographic, followed by inferential analysis in which this research shows that students’ satisfaction design quality, service quality and information quality have a positive relationship with each other, but not all variables are significant. The data were analyzed using SPSS. This research shows that the functions of Tour and Travel website as well as degree of student satisfaction are present which reflects on the effectiveness of it.
first_indexed 2025-11-14T17:54:47Z
format Proceeding Paper
id iium-82545
institution International Islamic University Malaysia
institution_category Local University
language English
last_indexed 2025-11-14T17:54:47Z
publishDate 2020
recordtype eprints
repository_type Digital Repository
spelling iium-825452020-09-06T05:46:09Z http://irep.iium.edu.my/82545/ Influence of travel and tour website on tourist behaviour to determine destination in Malaysia among IIUM students in Pagoh, Johor. Borahan, Nur Saiful Amree Saad, Mazni T10.5 Communication of technical information This study is to examine the factors that influence IIUM Pagoh students to use the travel and tour website in Malaysia. This research explores the effectiveness of travel website on students’ travel planning trough information quality, service quality and design quality. This research proposes two research questions which are students in IIUM PAGOH satisfied with current tourism website quality and which one of these website qualities influenced the customer satisfaction that gives impact on the behaviour of selecting tourist destination. This research uses quantitative approach in which questionnaire is used for the instrument and the targeted population is students in IIUM PAGOH. The result is run through descriptive analysis for clustering the demographic, followed by inferential analysis in which this research shows that students’ satisfaction design quality, service quality and information quality have a positive relationship with each other, but not all variables are significant. The data were analyzed using SPSS. This research shows that the functions of Tour and Travel website as well as degree of student satisfaction are present which reflects on the effectiveness of it. 2020-07-05 Proceeding Paper NonPeerReviewed application/pdf en http://irep.iium.edu.my/82545/1/5%20INFLUENCE%20OF%20TRAVEL%20AND%20TOUR%20WEBSITE%20ON%20TOURIST%20BEHAVIOUR%20TO%20DETERMINE%20DESTINATION%20IN%20MALAYSIA%20AMONG%20IIUM%20STUDENTS%20IN%20PAGOH%20JOHOR.pdf Borahan, Nur Saiful Amree and Saad, Mazni (2020) Influence of travel and tour website on tourist behaviour to determine destination in Malaysia among IIUM students in Pagoh, Johor. In: 2nd Research Colloquium on Tourism & Hospitality, 5 July 2020, Kulliyyah of Languages and Management, IIUM Pagoh. (Unpublished)
spellingShingle T10.5 Communication of technical information
Borahan, Nur Saiful Amree
Saad, Mazni
Influence of travel and tour website on tourist behaviour to determine destination in Malaysia among IIUM students in Pagoh, Johor.
title Influence of travel and tour website on tourist behaviour to determine destination in Malaysia among IIUM students in Pagoh, Johor.
title_full Influence of travel and tour website on tourist behaviour to determine destination in Malaysia among IIUM students in Pagoh, Johor.
title_fullStr Influence of travel and tour website on tourist behaviour to determine destination in Malaysia among IIUM students in Pagoh, Johor.
title_full_unstemmed Influence of travel and tour website on tourist behaviour to determine destination in Malaysia among IIUM students in Pagoh, Johor.
title_short Influence of travel and tour website on tourist behaviour to determine destination in Malaysia among IIUM students in Pagoh, Johor.
title_sort influence of travel and tour website on tourist behaviour to determine destination in malaysia among iium students in pagoh, johor.
topic T10.5 Communication of technical information
url http://irep.iium.edu.my/82545/
http://irep.iium.edu.my/82545/1/5%20INFLUENCE%20OF%20TRAVEL%20AND%20TOUR%20WEBSITE%20ON%20TOURIST%20BEHAVIOUR%20TO%20DETERMINE%20DESTINATION%20IN%20MALAYSIA%20AMONG%20IIUM%20STUDENTS%20IN%20PAGOH%20JOHOR.pdf