Motivation of first-time, repeat, and serial backpackers: a Malaysian perspective
The objectives of this study are to identify the main travel motivations of Malaysian backpackers and to investigate the differences in travel motivations between different groups of backpackers namely; first-time, repeat, and serial backpackers. This study used convenience sampling approach, and th...
| Main Authors: | , |
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| Format: | Proceeding Paper |
| Language: | English |
| Published: |
Kulliyyah of Languages and Management, International Islamic University Malaysia, Pagoh Campus
2019
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/77937/ http://irep.iium.edu.my/77937/1/77937-DRSAM.pdf |
| _version_ | 1848788526218346496 |
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| author | Abdul Latif, Samshul Amry Ismail, Nuraini |
| author_facet | Abdul Latif, Samshul Amry Ismail, Nuraini |
| author_sort | Abdul Latif, Samshul Amry |
| building | IIUM Repository |
| collection | Online Access |
| description | The objectives of this study are to identify the main travel motivations of Malaysian backpackers and to investigate the differences in travel motivations between different groups of backpackers namely; first-time, repeat, and serial backpackers. This study used convenience sampling approach, and the data were obtained through self-administered online survey of Malaysian backpackers. Based on a sample of 249, the non-normally distributed data were analysed using exploratory factor analysis (EFA), assessment of median scores and Kruskal-Wallis H tests. The findings show that the main factor which motivates Malaysian backpackers to go on a backpacking trip is stimulation (push), while the least is recognition (push). The results also indicated that there are differences in Malaysian backpackers’ motivation based on their travel experience level. The limitation of the study is that the samples are skewed toward females, and the majority (87%) are aged
between 21 and 35 years old. |
| first_indexed | 2025-11-14T17:42:13Z |
| format | Proceeding Paper |
| id | iium-77937 |
| institution | International Islamic University Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T17:42:13Z |
| publishDate | 2019 |
| publisher | Kulliyyah of Languages and Management, International Islamic University Malaysia, Pagoh Campus |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | iium-779372020-07-14T02:57:48Z http://irep.iium.edu.my/77937/ Motivation of first-time, repeat, and serial backpackers: a Malaysian perspective Abdul Latif, Samshul Amry Ismail, Nuraini HF Commerce HF5001 Business. Business Administration HF5410 Marketing. Distribution of products The objectives of this study are to identify the main travel motivations of Malaysian backpackers and to investigate the differences in travel motivations between different groups of backpackers namely; first-time, repeat, and serial backpackers. This study used convenience sampling approach, and the data were obtained through self-administered online survey of Malaysian backpackers. Based on a sample of 249, the non-normally distributed data were analysed using exploratory factor analysis (EFA), assessment of median scores and Kruskal-Wallis H tests. The findings show that the main factor which motivates Malaysian backpackers to go on a backpacking trip is stimulation (push), while the least is recognition (push). The results also indicated that there are differences in Malaysian backpackers’ motivation based on their travel experience level. The limitation of the study is that the samples are skewed toward females, and the majority (87%) are aged between 21 and 35 years old. Kulliyyah of Languages and Management, International Islamic University Malaysia, Pagoh Campus 2019-12 Proceeding Paper PeerReviewed application/pdf en http://irep.iium.edu.my/77937/1/77937-DRSAM.pdf Abdul Latif, Samshul Amry and Ismail, Nuraini (2019) Motivation of first-time, repeat, and serial backpackers: a Malaysian perspective. In: International Language and Tourism Conference 2019, 18 - 19 Oct 2019, IIUM Edu Hub Pagoh, Muar, Johor. https://conference.iium.edu.my/iltc2019/ |
| spellingShingle | HF Commerce HF5001 Business. Business Administration HF5410 Marketing. Distribution of products Abdul Latif, Samshul Amry Ismail, Nuraini Motivation of first-time, repeat, and serial backpackers: a Malaysian perspective |
| title | Motivation of first-time, repeat, and serial backpackers: a Malaysian perspective |
| title_full | Motivation of first-time, repeat, and serial backpackers: a Malaysian perspective |
| title_fullStr | Motivation of first-time, repeat, and serial backpackers: a Malaysian perspective |
| title_full_unstemmed | Motivation of first-time, repeat, and serial backpackers: a Malaysian perspective |
| title_short | Motivation of first-time, repeat, and serial backpackers: a Malaysian perspective |
| title_sort | motivation of first-time, repeat, and serial backpackers: a malaysian perspective |
| topic | HF Commerce HF5001 Business. Business Administration HF5410 Marketing. Distribution of products |
| url | http://irep.iium.edu.my/77937/ http://irep.iium.edu.my/77937/ http://irep.iium.edu.my/77937/1/77937-DRSAM.pdf |