Understanding the role of khalifa for the foundation of
wizard khalifa tourism

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Understanding the role of khalifa for the foundation of wizard khalifa tourism

—Branding has helped Malaysian tourism industry moving forward in this highly competitive world. Till now these Malaysian brands such as Malaysia Truly Asia or Muslim friendly country or Halal-friendly country are still relevant but a new perspective toward Malaysia is a need. Thus, this research a...

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Bibliographic Details
Main Authors:	Mohd Any, Azrul Anaz, Ahmat, Norunnajah, Robani, Anidah, Fam, Soo Fen, Abas, Siti Aisah, Saad, Mazni
Format:	Article
Language:	English
Published:	2019
Subjects:	H Social Sciences (General) H91 General special
Online Access:	http://irep.iium.edu.my/75940/ http://irep.iium.edu.my/75940/1/Understanding%20the%20Role%20of%20Khalifa.pdf

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