A semiotic analysis of ‘Individualism’ and ‘Collectivism’: The Global Bersih 3.0 Website

In 2012, one of the biggest rallies in the past decade took place in Malaysia calling for electoral reform (BBC NEWS Asia 2012). This rally took place amidst the ambience of the 13th General Election campaigning. The involvement of Bersih in the rally spurred my study of its webpage through a semiot...

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Main Author: Mokhtar, Aida
Format: Book Chapter
Language:English
Published: UNIMAP 2015
Subjects:
Online Access:http://irep.iium.edu.my/72854/
http://irep.iium.edu.my/72854/60/72854%20A%20SEMIOTIC%20ANALYSIS%20OF%20%E2%80%98INDIVIDUALISM%E2%80%99%20AND%20%E2%80%98COLLECTIVISM%E2%80%99.pdf
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author Mokhtar, Aida
author_facet Mokhtar, Aida
author_sort Mokhtar, Aida
building IIUM Repository
collection Online Access
description In 2012, one of the biggest rallies in the past decade took place in Malaysia calling for electoral reform (BBC NEWS Asia 2012). This rally took place amidst the ambience of the 13th General Election campaigning. The involvement of Bersih in the rally spurred my study of its webpage through a semiotic analysis with focus given to cultural values.
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format Book Chapter
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institution International Islamic University Malaysia
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language English
last_indexed 2025-11-14T17:28:59Z
publishDate 2015
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recordtype eprints
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spelling iium-728542019-07-04T03:27:02Z http://irep.iium.edu.my/72854/ A semiotic analysis of ‘Individualism’ and ‘Collectivism’: The Global Bersih 3.0 Website Mokhtar, Aida P87 Communication. Mass media In 2012, one of the biggest rallies in the past decade took place in Malaysia calling for electoral reform (BBC NEWS Asia 2012). This rally took place amidst the ambience of the 13th General Election campaigning. The involvement of Bersih in the rally spurred my study of its webpage through a semiotic analysis with focus given to cultural values. UNIMAP 2015 Book Chapter PeerReviewed application/pdf en http://irep.iium.edu.my/72854/60/72854%20A%20SEMIOTIC%20ANALYSIS%20OF%20%E2%80%98INDIVIDUALISM%E2%80%99%20AND%20%E2%80%98COLLECTIVISM%E2%80%99.pdf Mokhtar, Aida (2015) A semiotic analysis of ‘Individualism’ and ‘Collectivism’: The Global Bersih 3.0 Website. In: Youths, Media, Politics: A New Identity. UNIMAP, Kangar, Perlis, pp. 29-41. ISBN 978-967-0922-07-2
spellingShingle P87 Communication. Mass media
Mokhtar, Aida
A semiotic analysis of ‘Individualism’ and ‘Collectivism’: The Global Bersih 3.0 Website
title A semiotic analysis of ‘Individualism’ and ‘Collectivism’: The Global Bersih 3.0 Website
title_full A semiotic analysis of ‘Individualism’ and ‘Collectivism’: The Global Bersih 3.0 Website
title_fullStr A semiotic analysis of ‘Individualism’ and ‘Collectivism’: The Global Bersih 3.0 Website
title_full_unstemmed A semiotic analysis of ‘Individualism’ and ‘Collectivism’: The Global Bersih 3.0 Website
title_short A semiotic analysis of ‘Individualism’ and ‘Collectivism’: The Global Bersih 3.0 Website
title_sort semiotic analysis of ‘individualism’ and ‘collectivism’: the global bersih 3.0 website
topic P87 Communication. Mass media
url http://irep.iium.edu.my/72854/
http://irep.iium.edu.my/72854/60/72854%20A%20SEMIOTIC%20ANALYSIS%20OF%20%E2%80%98INDIVIDUALISM%E2%80%99%20AND%20%E2%80%98COLLECTIVISM%E2%80%99.pdf