The 'moral panics' behind television advertising regulations in Malaysia
A country that is a mélange of diverse ethnic groups would detest the nuances of panic what more of moral panic and this is the case with Malaysia. The friction happening in 1969 that amounted to deaths and injury has led to the promotion on national unity between people whose culture and race are r...
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| Format: | Book Chapter |
| Language: | English |
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IIUM Press
2011
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| Online Access: | http://irep.iium.edu.my/72853/ http://irep.iium.edu.my/72853/46/72853_The%20Moral%20Panics%20Behind%20Television%20Advertising.pdf |
| _version_ | 1848787692981059584 |
|---|---|
| author | Mokhtar, Aida |
| author_facet | Mokhtar, Aida |
| author_sort | Mokhtar, Aida |
| building | IIUM Repository |
| collection | Online Access |
| description | A country that is a mélange of diverse ethnic groups would detest the nuances of panic what more of moral panic and this is the case with Malaysia. The friction happening in 1969 that amounted to deaths and injury has led to the promotion on national unity between people whose culture and race are remarkably different and the disproportionate economic backgrounds that the Malays and Chinese encouraged the government to come with a solution for promoting the idea of an equal footing in the economic ownership between the races. Of focus in this chapter is the role of the media and television advertising in bringing the different races together in Malaysia. |
| first_indexed | 2025-11-14T17:28:59Z |
| format | Book Chapter |
| id | iium-72853 |
| institution | International Islamic University Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T17:28:59Z |
| publishDate | 2011 |
| publisher | IIUM Press |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | iium-728532021-03-31T09:48:21Z http://irep.iium.edu.my/72853/ The 'moral panics' behind television advertising regulations in Malaysia Mokhtar, Aida P87 Communication. Mass media A country that is a mélange of diverse ethnic groups would detest the nuances of panic what more of moral panic and this is the case with Malaysia. The friction happening in 1969 that amounted to deaths and injury has led to the promotion on national unity between people whose culture and race are remarkably different and the disproportionate economic backgrounds that the Malays and Chinese encouraged the government to come with a solution for promoting the idea of an equal footing in the economic ownership between the races. Of focus in this chapter is the role of the media and television advertising in bringing the different races together in Malaysia. IIUM Press 2011 Book Chapter PeerReviewed application/pdf en http://irep.iium.edu.my/72853/46/72853_The%20Moral%20Panics%20Behind%20Television%20Advertising.pdf Mokhtar, Aida (2011) The 'moral panics' behind television advertising regulations in Malaysia. In: Paradigm Shift on Thought: Muslim Women's Perspective. IIUM Press, IIUM Gombak, pp. 167-178. ISBN 9789674181796 |
| spellingShingle | P87 Communication. Mass media Mokhtar, Aida The 'moral panics' behind television advertising regulations in Malaysia |
| title | The 'moral panics' behind television advertising regulations in Malaysia |
| title_full | The 'moral panics' behind television advertising regulations in Malaysia |
| title_fullStr | The 'moral panics' behind television advertising regulations in Malaysia |
| title_full_unstemmed | The 'moral panics' behind television advertising regulations in Malaysia |
| title_short | The 'moral panics' behind television advertising regulations in Malaysia |
| title_sort | 'moral panics' behind television advertising regulations in malaysia |
| topic | P87 Communication. Mass media |
| url | http://irep.iium.edu.my/72853/ http://irep.iium.edu.my/72853/46/72853_The%20Moral%20Panics%20Behind%20Television%20Advertising.pdf |