TourMuOve application: interactive navigation and mobile application in creating efficient tourist movement in Muar, Johor

TourMuOve application: interactive navigation and mobile application in creating efficient tourist movement in Muar, Johor

Unacknowledged of tourist movement among locals and inefficient marketing strategy leads to unawareness of tourist attraction in Muar, Johor. Thus, this paper intended to introduce a mobile application named movement to promote available attractions in Muar, Johor. The study focuses on motivations,...

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Bibliographic Details
Main Authors: Che Azimi, Amin Mustaqim, Farudz, Baiduri Zaiyanna, Mohd Rosdan, Khairunnissa, Hamidi, Nurul Hassanah, Noor Azman, Nor Afifin Nadia, Roslim, Nordanish Sofea Illyana, Abd Rahman, Nur Hidayah
Format: Proceeding Paper
Language:English
Published: Research Management Unit (RMU), Universiti Teknologi MARA Cawangan Pulau Pinang 13500 Permatang Pauh, Penang 2019
Subjects:
GV Recreation Leisure
H Social Sciences (General)
Online Access:http://irep.iium.edu.my/72155/
http://irep.iium.edu.my/72155/1/72155_Tourmuove%20application.pdf

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