Global halal SMEs: principles & potentials

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Global halal SMEs: principles & potentials

As Malaysia is becoming a high-income nation, one of the strategies is to increase the country’s Gross Domestic Product (GDP). It was recorded that in 2016, the direct sales industry contributed RM17 billion to the country’s gross domestic product (GDP), more than double compared to RM8.03 billion i...

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Bibliographic Details
Main Author:	Abdullah, Moha Asri
Format:	Proceeding Paper
Language:	English
Published:	2019
Subjects:	H Social Sciences (General) HF Commerce HF5001 Business. Business Administration HF5410 Marketing. Distribution of products
Online Access:	http://irep.iium.edu.my/71408/ http://irep.iium.edu.my/71408/1/71408_GLOBAL%20HALAL%20SMEs.pdf

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