Instagram and political storytelling among Malaysian politicians during the 14th General Election

This paper delineates the strategic use of Instagram in the Malaysian 14th General Election held in May 2018. Based on a comprehensive visual analysis of Instagram posts from several prominent candidates, this contribution analyzes important areas of digital storytelling on Instagram. By identifyi...

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Main Author: Mohamed, Shafizan
Format: Proceeding Paper
Language:English
English
Published: 2018
Subjects:
Online Access:http://irep.iium.edu.my/66527/
http://irep.iium.edu.my/66527/5/66527%20schedule.pdf
http://irep.iium.edu.my/66527/6/66527%20slides.pdf
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author Mohamed, Shafizan
author_facet Mohamed, Shafizan
author_sort Mohamed, Shafizan
building IIUM Repository
collection Online Access
description This paper delineates the strategic use of Instagram in the Malaysian 14th General Election held in May 2018. Based on a comprehensive visual analysis of Instagram posts from several prominent candidates, this contribution analyzes important areas of digital storytelling on Instagram. By identifying relevant image types central to the self-representation of the candidates, this study shows how Malaysian politicians makes use of a digital platform in order to project and manage desired images.
first_indexed 2025-11-14T17:11:33Z
format Proceeding Paper
id iium-66527
institution International Islamic University Malaysia
institution_category Local University
language English
English
last_indexed 2025-11-14T17:11:33Z
publishDate 2018
recordtype eprints
repository_type Digital Repository
spelling iium-665272019-03-13T00:53:35Z http://irep.iium.edu.my/66527/ Instagram and political storytelling among Malaysian politicians during the 14th General Election Mohamed, Shafizan H61.8 Communication of information JQ715 Politics and Government in Malaysia JQ719 Elections in Malaysia This paper delineates the strategic use of Instagram in the Malaysian 14th General Election held in May 2018. Based on a comprehensive visual analysis of Instagram posts from several prominent candidates, this contribution analyzes important areas of digital storytelling on Instagram. By identifying relevant image types central to the self-representation of the candidates, this study shows how Malaysian politicians makes use of a digital platform in order to project and manage desired images. 2018 Proceeding Paper NonPeerReviewed application/pdf en http://irep.iium.edu.my/66527/5/66527%20schedule.pdf application/pdf en http://irep.iium.edu.my/66527/6/66527%20slides.pdf Mohamed, Shafizan (2018) Instagram and political storytelling among Malaysian politicians during the 14th General Election. In: International Seminar on Media and Communication (ISMEC 2018), 25th September 2018, Kuala Lumpur. (Unpublished)
spellingShingle H61.8 Communication of information
JQ715 Politics and Government in Malaysia
JQ719 Elections in Malaysia
Mohamed, Shafizan
Instagram and political storytelling among Malaysian politicians during the 14th General Election
title Instagram and political storytelling among Malaysian politicians during the 14th General Election
title_full Instagram and political storytelling among Malaysian politicians during the 14th General Election
title_fullStr Instagram and political storytelling among Malaysian politicians during the 14th General Election
title_full_unstemmed Instagram and political storytelling among Malaysian politicians during the 14th General Election
title_short Instagram and political storytelling among Malaysian politicians during the 14th General Election
title_sort instagram and political storytelling among malaysian politicians during the 14th general election
topic H61.8 Communication of information
JQ715 Politics and Government in Malaysia
JQ719 Elections in Malaysia
url http://irep.iium.edu.my/66527/
http://irep.iium.edu.my/66527/5/66527%20schedule.pdf
http://irep.iium.edu.my/66527/6/66527%20slides.pdf