Halal Small and Medium Enterprises (SMEs) in direct selling
industry: preliminary evidence from Malaysia

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Halal Small and Medium Enterprises (SMEs) in direct selling industry: preliminary evidence from Malaysia

Halal industry has become a new growth sector in the global economy and direct selling industry has expanded its value tremendously over decades. In view of fast rising halal industry and direct selling industry, there has been an increase in Halal Small and Medium Enterprises (SMEs) involves, not o...

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Bibliographic Details
Main Author:	Abdullah, Moha Asri
Format:	Proceeding Paper
Language:	English
Published:	PSU 2018
Subjects:	H Social Sciences (General) HF Commerce HF5001 Business. Business Administration HF5410 Marketing. Distribution of products
Online Access:	http://irep.iium.edu.my/64825/ http://irep.iium.edu.my/64825/1/64825_Halal%20Small%20and%20Medium%20Enterprises%20%28SMEs.pdf

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