The Effect of activators on non-banking financial service receiving behavior in developing countries: An application of artificial neural network Neural Network

Aim of this paper is to measure the prediction of consumers’ response level at each selected factor using the artificial neural network, and to provide proper evidence to financial managers and executive readers for evaluating and using these variables to develop non-banking finances in developing...

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Main Authors: Rashel, Md. Abu, Ahmed, Faruk, Haque, A. K. M. Ahasanul, Lee, Seonsu
Format: Article
Language:English
English
Published: Serials Publication Pvt Ltd 2017
Subjects:
Online Access:http://irep.iium.edu.my/59179/
http://irep.iium.edu.my/59179/1/Ahasanul%20%28Nural%20Network%29%20paper.pdf
http://irep.iium.edu.my/59179/7/59179-The%20effect%20of%20activators%20on%20non-banking%20financial%20service%20receiving%20behavior%20in%20developing%20countries_Scopus.pdf
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author Rashel, Md. Abu
Ahmed, Faruk
Haque, A. K. M. Ahasanul
Lee, Seonsu
author_facet Rashel, Md. Abu
Ahmed, Faruk
Haque, A. K. M. Ahasanul
Lee, Seonsu
author_sort Rashel, Md. Abu
building IIUM Repository
collection Online Access
description Aim of this paper is to measure the prediction of consumers’ response level at each selected factor using the artificial neural network, and to provide proper evidence to financial managers and executive readers for evaluating and using these variables to develop non-banking finances in developing countries. Sample size of the study was 207 respondents, and 41 variables under 8 factors were used to examine whether they respond to 5-point scale with strong relationship between input neurons, hidden neurons and output neurons throughout the artificial neural network. The results showed that Comparative Capital Benefits, Cost Benefits, Branch Service Coverage, Self-efficacy and Service Quality were positively related with Service Intention, and Risk was negatively related with Service Intention towards non-banking financial services. Finally, consumers’ attitude towards non-banking financial services positively influenced Service Behavior.
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institution International Islamic University Malaysia
institution_category Local University
language English
English
last_indexed 2025-11-14T16:50:17Z
publishDate 2017
publisher Serials Publication Pvt Ltd
recordtype eprints
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spelling iium-591792017-11-08T06:42:52Z http://irep.iium.edu.my/59179/ The Effect of activators on non-banking financial service receiving behavior in developing countries: An application of artificial neural network Neural Network Rashel, Md. Abu Ahmed, Faruk Haque, A. K. M. Ahasanul Lee, Seonsu HF5001 Business. Business Administration Aim of this paper is to measure the prediction of consumers’ response level at each selected factor using the artificial neural network, and to provide proper evidence to financial managers and executive readers for evaluating and using these variables to develop non-banking finances in developing countries. Sample size of the study was 207 respondents, and 41 variables under 8 factors were used to examine whether they respond to 5-point scale with strong relationship between input neurons, hidden neurons and output neurons throughout the artificial neural network. The results showed that Comparative Capital Benefits, Cost Benefits, Branch Service Coverage, Self-efficacy and Service Quality were positively related with Service Intention, and Risk was negatively related with Service Intention towards non-banking financial services. Finally, consumers’ attitude towards non-banking financial services positively influenced Service Behavior. Serials Publication Pvt Ltd 2017 Article PeerReviewed application/pdf en http://irep.iium.edu.my/59179/1/Ahasanul%20%28Nural%20Network%29%20paper.pdf application/pdf en http://irep.iium.edu.my/59179/7/59179-The%20effect%20of%20activators%20on%20non-banking%20financial%20service%20receiving%20behavior%20in%20developing%20countries_Scopus.pdf Rashel, Md. Abu and Ahmed, Faruk and Haque, A. K. M. Ahasanul and Lee, Seonsu (2017) The Effect of activators on non-banking financial service receiving behavior in developing countries: An application of artificial neural network Neural Network. International Journal of Economic Research, 14 (5). pp. 41-56. ISSN 0972-9380 http://serialsjournals.com/serialjournalmanager/pdf/1499411118.pdf
spellingShingle HF5001 Business. Business Administration
Rashel, Md. Abu
Ahmed, Faruk
Haque, A. K. M. Ahasanul
Lee, Seonsu
The Effect of activators on non-banking financial service receiving behavior in developing countries: An application of artificial neural network Neural Network
title The Effect of activators on non-banking financial service receiving behavior in developing countries: An application of artificial neural network Neural Network
title_full The Effect of activators on non-banking financial service receiving behavior in developing countries: An application of artificial neural network Neural Network
title_fullStr The Effect of activators on non-banking financial service receiving behavior in developing countries: An application of artificial neural network Neural Network
title_full_unstemmed The Effect of activators on non-banking financial service receiving behavior in developing countries: An application of artificial neural network Neural Network
title_short The Effect of activators on non-banking financial service receiving behavior in developing countries: An application of artificial neural network Neural Network
title_sort effect of activators on non-banking financial service receiving behavior in developing countries: an application of artificial neural network neural network
topic HF5001 Business. Business Administration
url http://irep.iium.edu.my/59179/
http://irep.iium.edu.my/59179/
http://irep.iium.edu.my/59179/1/Ahasanul%20%28Nural%20Network%29%20paper.pdf
http://irep.iium.edu.my/59179/7/59179-The%20effect%20of%20activators%20on%20non-banking%20financial%20service%20receiving%20behavior%20in%20developing%20countries_Scopus.pdf