Mixed method in political communication research: the study of media usage & voting behavior as a case analysis

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Mixed method in political communication research: the study of media usage & voting behavior as a case analysis

The study of political communication has expanded in recent decades, concurrent with the emphasis on examining the state of the field, but neglecting the examination on the research methodology employed in the field. While previous work in this area has mainly utilised a particular single methodolog...

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Bibliographic Details
Main Authors:	A. Manaf, Aini Maznina, Tengku Mohd Azzman, Tengku Siti Aisha
Format:	Article
Language:	English
Published:	Universiti Kebangsaan Malaysia (UKM) 2017
Subjects:	H Social Sciences (General) P87 Communication. Mass media
Online Access:	http://irep.iium.edu.my/58898/ http://irep.iium.edu.my/58898/1/Aini%20Manaf%20and%20Tengku%20Aisha_E-bangi.pdf

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