Measuring customer perceptions index using CMAC speech emotion mapping

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Measuring customer perceptions index using CMAC speech emotion mapping

Customer perception is very important in ensuring the positive feedbacks and endurance of a product or service in the market. Marketers conduct customer satisfaction survey to measure customer's need, expectation and experience through multiple instruments; such as verbal and written survey...

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Bibliographic Details
Main Authors:	Kamaruddin, Norhaslinda, Abdul Rahman, Abdul Wahab
Format:	Proceeding Paper
Language:	English English
Published:	IEEE Computer Society 2014
Subjects:	T Technology (General)
Online Access:	http://irep.iium.edu.my/58455/ http://irep.iium.edu.my/58455/26/58455-Measuring%20Customer%20Perceptions%20Index.pdf http://irep.iium.edu.my/58455/4/58455_Measuring%20customer%20perceptions%20index%20using%20CMAC%20speech%20emotion%20mapping_SCOPUS.pdf

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