Islamic banking product acceptance among students and working employees in Malaysia
Islamic banking is the fast growing industry serve financing products vis-a-vis conventional banking to the customers. Customer is an important agent in a product sale. They determine the product acceptance in a market. University students and working employee who are also act as customers need Isla...
| Main Authors: | Hassan, Rusni, Yusof, Yuartika |
|---|---|
| Format: | Article |
| Language: | English English |
| Published: |
Medwell Journals
2016
|
| Subjects: | |
| Online Access: | http://irep.iium.edu.my/56485/ http://irep.iium.edu.my/56485/1/56485_Islamic%20banking%20product%20acceptance%20among%20students_Scopus.pdf http://irep.iium.edu.my/56485/2/56485_Islamic%20banking%20product%20acceptance%20among%20students.pdf |
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