The effect of E-CRM features on customers satisfaction for airline e-ticket services in Malaysia

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The effect of E-CRM features on customers satisfaction for airline e-ticket services in Malaysia

Recently, the use of technology is growing fast and most of industries apply technology in their business including Airline Industry. The improvement of technology world has forced airline companies into hard competition among them. E-ticket help to ease the process of online transaction between...

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Bibliographic Details
Main Authors:	Ismail, Nor Alina, Hussin, Husnayati
Format:	Proceeding Paper
Language:	English English
Published:	The Institute of Electrical and Electronics Engineers, Inc. 2016
Subjects:	T Technology (General)
Online Access:	http://irep.iium.edu.my/55493/ http://irep.iium.edu.my/55493/1/55493_The%20Effect%20of%20E-CRM%20features%20on%20Customers.pdf http://irep.iium.edu.my/55493/2/55493_The%20Effect%20of%20E-CRM%20features%20on%20Customers_SCOPUS.pdf

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