Developing web-based partner relationship management: An exploratory study of the application of web-based solutions by ICT companies in Malaysia, Ireland and the United Kingdom

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Developing web-based partner relationship management: An exploratory study of the application of web-based solutions by ICT companies in Malaysia, Ireland and the United Kingdom

Web technologies have a significant impact on how companies manage their relationships with their stakeholders. Technologies, especially web portals have been widely adopted as platforms for integrating partner or reseller activities. Inefficient traditional methods which require high transaction...

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Bibliographic Details
Main Authors:	Kedah, Zulkarnain, Jan, Muhammad Tahir, Haque, A. K. M. Ahasanul, Ahmed, Farruk
Format:	Article
Language:	English
Published:	2016
Subjects:	HF5001 Business. Business Administration
Online Access:	http://irep.iium.edu.my/53363/ http://irep.iium.edu.my/53363/1/Webbased%20partner%20relationship.pdf

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