Recruiting the public relations officer during British Colonial Malaysia

Recruiting the public relations officer during British Colonial Malaysia

This is a study on the growth of public relations in Malaysia based on the advertisements placed in the newspapers during the colonial period. Tracing the historical development serves to make a better understanding about the nature of public relations practice. This paper therefore aims at explorin...

Full description

Bibliographic Details
Main Authors: Syed Abdullah Idid, Syed Arabi, Arandas, Mohammed Fadel, Chang, Peng Kee
Format: Proceeding Paper
Language:English
Published: Centre for Postgraduate Studies, Infrastructure University Kuala Lumpur 2016
Subjects:
H Social Sciences (General)
Online Access:http://irep.iium.edu.my/52580/
http://irep.iium.edu.my/52580/1/52580_Recruiting%20the%20Public%20Relations.pdf

Similar Items

Similar Items