The relationship marketing strategy to establish waqf in higher education institutions: Turkey experiences

Financial instability affects many countries throughout the globe, including Malaysia where the situation enforces higher education institutions to find their own sources of fund to fulfil financial needs of the Institutions. One way to handle the financial requirements of higher education instituti...

Full description

Bibliographic Details
Main Authors: Kayadibi, Saim, Maulan, Suharni, Haneef, Mohamed Aslam, Alimova, Shakhnoza
Format: Proceeding Paper
Language:English
Published: Istanbul Sabahattin Zaim University (IZU), International Islamic University Malaysia (IIUM), Centre for Islamic Economics (CIE) 2016
Subjects:
Online Access:http://irep.iium.edu.my/52416/
http://irep.iium.edu.my/52416/9/article%20Saim%20IZU%20evidences.pdf
_version_ 1848784054262956032
author Kayadibi, Saim
Maulan, Suharni
Haneef, Mohamed Aslam
Alimova, Shakhnoza
author_facet Kayadibi, Saim
Maulan, Suharni
Haneef, Mohamed Aslam
Alimova, Shakhnoza
author_sort Kayadibi, Saim
building IIUM Repository
collection Online Access
description Financial instability affects many countries throughout the globe, including Malaysia where the situation enforces higher education institutions to find their own sources of fund to fulfil financial needs of the Institutions. One way to handle the financial requirements of higher education institutions is through the establishment of Waqaf institutions as a new source of fund. Successful Waqaf activities can help to achieve financial aims and goals of higher education institutions. It is well known that Turkey has been the center of Waqaf tradition throughout the history with long lasting experiences. These glorious experiences can be learned and the suitable Waqaf models can be applied at higher education institutions to boost its financial ability. Therefore, this paper aims to explore marketing strategy, namely relationship marketing to promote Waqaf fund establishment at higher education institutions in Malaysia. This paper examines the variables of relationship marketing for the success of Waqaf. It is hoped that this paper will sheds light on how a Waqaf fund establishment can successfully help to achieve the financial goals of higher education institutions.
first_indexed 2025-11-14T16:31:09Z
format Proceeding Paper
id iium-52416
institution International Islamic University Malaysia
institution_category Local University
language English
last_indexed 2025-11-14T16:31:09Z
publishDate 2016
publisher Istanbul Sabahattin Zaim University (IZU), International Islamic University Malaysia (IIUM), Centre for Islamic Economics (CIE)
recordtype eprints
repository_type Digital Repository
spelling iium-524162016-11-28T02:13:39Z http://irep.iium.edu.my/52416/ The relationship marketing strategy to establish waqf in higher education institutions: Turkey experiences Kayadibi, Saim Maulan, Suharni Haneef, Mohamed Aslam Alimova, Shakhnoza BP1 Islam BP170.2 Benevolent work. Social work. Welfare work, etc H Social Sciences (General) Financial instability affects many countries throughout the globe, including Malaysia where the situation enforces higher education institutions to find their own sources of fund to fulfil financial needs of the Institutions. One way to handle the financial requirements of higher education institutions is through the establishment of Waqaf institutions as a new source of fund. Successful Waqaf activities can help to achieve financial aims and goals of higher education institutions. It is well known that Turkey has been the center of Waqaf tradition throughout the history with long lasting experiences. These glorious experiences can be learned and the suitable Waqaf models can be applied at higher education institutions to boost its financial ability. Therefore, this paper aims to explore marketing strategy, namely relationship marketing to promote Waqaf fund establishment at higher education institutions in Malaysia. This paper examines the variables of relationship marketing for the success of Waqaf. It is hoped that this paper will sheds light on how a Waqaf fund establishment can successfully help to achieve the financial goals of higher education institutions. Istanbul Sabahattin Zaim University (IZU), International Islamic University Malaysia (IIUM), Centre for Islamic Economics (CIE) 2016-05 Proceeding Paper PeerReviewed application/pdf en http://irep.iium.edu.my/52416/9/article%20Saim%20IZU%20evidences.pdf Kayadibi, Saim and Maulan, Suharni and Haneef, Mohamed Aslam and Alimova, Shakhnoza (2016) The relationship marketing strategy to establish waqf in higher education institutions: Turkey experiences. In: International Symposium on Waqf and Higher Education (ISWHE 2016), 28th-30th May 2016, Istanbul. http://www.izu.edu.tr/en-US/sbe/News/international-symposium-on-waqf-and-higher-education/2994/NewsDetail.aspx
spellingShingle BP1 Islam
BP170.2 Benevolent work. Social work. Welfare work, etc
H Social Sciences (General)
Kayadibi, Saim
Maulan, Suharni
Haneef, Mohamed Aslam
Alimova, Shakhnoza
The relationship marketing strategy to establish waqf in higher education institutions: Turkey experiences
title The relationship marketing strategy to establish waqf in higher education institutions: Turkey experiences
title_full The relationship marketing strategy to establish waqf in higher education institutions: Turkey experiences
title_fullStr The relationship marketing strategy to establish waqf in higher education institutions: Turkey experiences
title_full_unstemmed The relationship marketing strategy to establish waqf in higher education institutions: Turkey experiences
title_short The relationship marketing strategy to establish waqf in higher education institutions: Turkey experiences
title_sort relationship marketing strategy to establish waqf in higher education institutions: turkey experiences
topic BP1 Islam
BP170.2 Benevolent work. Social work. Welfare work, etc
H Social Sciences (General)
url http://irep.iium.edu.my/52416/
http://irep.iium.edu.my/52416/
http://irep.iium.edu.my/52416/9/article%20Saim%20IZU%20evidences.pdf