Assessing and ranking HALMAS parks in Malaysia: an application of importance-performance analysis and AHP

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Assessing and ranking HALMAS parks in Malaysia: an application of importance-performance analysis and AHP

In 2007, the Malaysian Ministry of International Trade and Industry set up the Halal Industry Development Corporation (HDC) to spearhead the government initiatives towards evolving Malaysia into a global hub for the halal industry. Among the main activities of HDC is to develop and promote halal par...

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Bibliographic Details
Main Authors:	Islam, Rafikul, Madkouri, Fatima
Format:	Proceeding Paper
Language:	English English
Published:	2015
Subjects:	HF5001 Business. Business Administration
Online Access:	http://irep.iium.edu.my/47708/ http://irep.iium.edu.my/47708/1/AHP_paper_on_HALMAS_Parks.pdf http://irep.iium.edu.my/47708/3/MCDM_at_Hamburg.pdf

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