Setting the media agenda: a study of the 2010 Sudanese presidential elections
This research investigates the influence of new media agendas on traditional news media according to the theoretical framework of intermedia agenda-setting during the 2010 Sudanese presidential elections. Upon applying content analysis, cross-lagged correlation analysis, and Rozelle-Campbell Baselin...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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IIUM Press
2015
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| Online Access: | http://irep.iium.edu.my/47172/ http://irep.iium.edu.my/47172/1/Setting_the_media_agenda_A_study_of_the_2010_Sudanese_presidential_elections.pdf |
| _version_ | 1848783098809942016 |
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| author | Idid, Syed Arabi Elawad, Saifeldin Hassan |
| author_facet | Idid, Syed Arabi Elawad, Saifeldin Hassan |
| author_sort | Idid, Syed Arabi |
| building | IIUM Repository |
| collection | Online Access |
| description | This research investigates the influence of new media agendas on traditional news media according to the theoretical framework of intermedia agenda-setting during the 2010 Sudanese presidential elections. Upon applying content analysis, cross-lagged correlation analysis, and Rozelle-Campbell Baseline analysis, the paper provides evidence of intermedia agenda-setting in Sudanese media across a number of dependent variables. Sudanese newspapers influenced the agenda of Sudanese blogs whilst blogs have an increasing impact on the agenda of the newspapers. Our content analysis found that the agendas of socio-political blogs were strongly correlated with those of the newspapers. The findings also presented evidence of intermedia agenda-setting between socio-political blogs and citizen journalism. |
| first_indexed | 2025-11-14T16:15:57Z |
| format | Article |
| id | iium-47172 |
| institution | International Islamic University Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T16:15:57Z |
| publishDate | 2015 |
| publisher | IIUM Press |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | iium-471722017-11-23T07:48:27Z http://irep.iium.edu.my/47172/ Setting the media agenda: a study of the 2010 Sudanese presidential elections Idid, Syed Arabi Elawad, Saifeldin Hassan H61 Theory. Method H61.8 Communication of information This research investigates the influence of new media agendas on traditional news media according to the theoretical framework of intermedia agenda-setting during the 2010 Sudanese presidential elections. Upon applying content analysis, cross-lagged correlation analysis, and Rozelle-Campbell Baseline analysis, the paper provides evidence of intermedia agenda-setting in Sudanese media across a number of dependent variables. Sudanese newspapers influenced the agenda of Sudanese blogs whilst blogs have an increasing impact on the agenda of the newspapers. Our content analysis found that the agendas of socio-political blogs were strongly correlated with those of the newspapers. The findings also presented evidence of intermedia agenda-setting between socio-political blogs and citizen journalism. IIUM Press 2015 Article PeerReviewed application/pdf en http://irep.iium.edu.my/47172/1/Setting_the_media_agenda_A_study_of_the_2010_Sudanese_presidential_elections.pdf Idid, Syed Arabi and Elawad, Saifeldin Hassan (2015) Setting the media agenda: a study of the 2010 Sudanese presidential elections. Intellectual Discourse, 23 (1). pp. 53-74. ISSN 0128-4878 E-ISSN 2289-5639 http://journals.iium.edu.my/intdiscourse/index.php/islam/index |
| spellingShingle | H61 Theory. Method H61.8 Communication of information Idid, Syed Arabi Elawad, Saifeldin Hassan Setting the media agenda: a study of the 2010 Sudanese presidential elections |
| title | Setting the media agenda: a study of the 2010 Sudanese presidential elections |
| title_full | Setting the media agenda: a study of the 2010 Sudanese presidential elections |
| title_fullStr | Setting the media agenda: a study of the 2010 Sudanese presidential elections |
| title_full_unstemmed | Setting the media agenda: a study of the 2010 Sudanese presidential elections |
| title_short | Setting the media agenda: a study of the 2010 Sudanese presidential elections |
| title_sort | setting the media agenda: a study of the 2010 sudanese presidential elections |
| topic | H61 Theory. Method H61.8 Communication of information |
| url | http://irep.iium.edu.my/47172/ http://irep.iium.edu.my/47172/ http://irep.iium.edu.my/47172/1/Setting_the_media_agenda_A_study_of_the_2010_Sudanese_presidential_elections.pdf |