Stickiness in consumer protection through Halal certification

Stickiness represents challenges, difficulties, and trade-offs that enterprises need to go through in providing consumer protection through halal certification. The bureaucratic procedures in halal certification delay consumer protection to be executed timely, with efficient and effectiveness. This...

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Main Author: Mhd. Sarif, Suhaimi
Format: Proceeding Paper
Language:English
Published: 2015
Subjects:
Online Access:http://irep.iium.edu.my/45849/
http://irep.iium.edu.my/45849/1/45849.pdf
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author Mhd. Sarif, Suhaimi
author_facet Mhd. Sarif, Suhaimi
author_sort Mhd. Sarif, Suhaimi
building IIUM Repository
collection Online Access
description Stickiness represents challenges, difficulties, and trade-offs that enterprises need to go through in providing consumer protection through halal certification. The bureaucratic procedures in halal certification delay consumer protection to be executed timely, with efficient and effectiveness. This study aims to examine the presence of stickiness in providing consumer protection through halal certification. In doing so, the study obtained the views of seven (7) enterprises that went through the halal certification process through personal interview. The feedback from the informants highlights three areas of stickiness, namely the documentation, the compliance procedure, and the attitude of personnel. Nevertheless, the informants agreed that halal certification provides comprehensive and holistic consumer protection from maqasid al-shariah, a minimum standard to protect the welfare and wellbeing of consumers. The informants suggest life long learning and regular training is necessary to reduce the stickiness in consumer protection through the halal certification. The policy makers, regulators and implementers of consumer protection should involve in the process to improve halal certification for comprehensive and holistic consumer protection.
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spelling iium-458492018-03-07T02:35:56Z http://irep.iium.edu.my/45849/ Stickiness in consumer protection through Halal certification Mhd. Sarif, Suhaimi HF5387 Business ethics Stickiness represents challenges, difficulties, and trade-offs that enterprises need to go through in providing consumer protection through halal certification. The bureaucratic procedures in halal certification delay consumer protection to be executed timely, with efficient and effectiveness. This study aims to examine the presence of stickiness in providing consumer protection through halal certification. In doing so, the study obtained the views of seven (7) enterprises that went through the halal certification process through personal interview. The feedback from the informants highlights three areas of stickiness, namely the documentation, the compliance procedure, and the attitude of personnel. Nevertheless, the informants agreed that halal certification provides comprehensive and holistic consumer protection from maqasid al-shariah, a minimum standard to protect the welfare and wellbeing of consumers. The informants suggest life long learning and regular training is necessary to reduce the stickiness in consumer protection through the halal certification. The policy makers, regulators and implementers of consumer protection should involve in the process to improve halal certification for comprehensive and holistic consumer protection. 2015-11-19 Proceeding Paper PeerReviewed application/pdf en http://irep.iium.edu.my/45849/1/45849.pdf Mhd. Sarif, Suhaimi (2015) Stickiness in consumer protection through Halal certification. In: 19th MACFEA National Seminar (MACFEA2015), 19th-20th November 2015, Palm Garden Hotel, Putrajaya. http://www.ukm.my/fep/event/19th-macfea-national-seminar/
spellingShingle HF5387 Business ethics
Mhd. Sarif, Suhaimi
Stickiness in consumer protection through Halal certification
title Stickiness in consumer protection through Halal certification
title_full Stickiness in consumer protection through Halal certification
title_fullStr Stickiness in consumer protection through Halal certification
title_full_unstemmed Stickiness in consumer protection through Halal certification
title_short Stickiness in consumer protection through Halal certification
title_sort stickiness in consumer protection through halal certification
topic HF5387 Business ethics
url http://irep.iium.edu.my/45849/
http://irep.iium.edu.my/45849/
http://irep.iium.edu.my/45849/1/45849.pdf