Review on the theory of attractive quality kano model

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Review on the theory of attractive quality kano model

Customer satisfaction is the critical factor that decided the success or failure of the new product or the new service. However, fulfilling the individual product requirements to a great extent does not necessarily imply a high level of customer satisfaction. Kano’s model is a methodology that hel...

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Bibliographic Details
Main Authors:	Seder, Amin M. F., Al Hazza, Muataz Hazza Faizi
Format:	Article
Language:	English
Published:	Design for Scientific Renaissance 2014
Subjects:	T Technology (General)
Online Access:	http://irep.iium.edu.my/40286/ http://irep.iium.edu.my/40286/4/40286.pdf

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