IIUM press customer survey 2011: perception and satisfaction

Customer satisfaction is one of the factors influencing customers loyalty to certain organization (Ranjbarian, Dabestani, Khajed & Noktehden, 2001). Therefore a study on the assessment and feedback from customers to ascertain that the products and services offered by the organization are well re...

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Bibliographic Details
Main Author: Wok, Saodah
Format: Monograph
Language:English
Published: s.n 2012
Subjects:
Online Access:http://irep.iium.edu.my/39637/
http://irep.iium.edu.my/39637/1/EDW_A12-481-1272.pdf
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author Wok, Saodah
author_facet Wok, Saodah
author_sort Wok, Saodah
building IIUM Repository
collection Online Access
description Customer satisfaction is one of the factors influencing customers loyalty to certain organization (Ranjbarian, Dabestani, Khajed & Noktehden, 2001). Therefore a study on the assessment and feedback from customers to ascertain that the products and services offered by the organization are well received needs to be carried out. This is important so that improvement can be made accordingly to tailor to the needs of the customers (Abraham, 2010)
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format Monograph
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institution International Islamic University Malaysia
institution_category Local University
language English
last_indexed 2025-11-14T15:55:41Z
publishDate 2012
publisher s.n
recordtype eprints
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spelling iium-396372015-06-19T02:02:30Z http://irep.iium.edu.my/39637/ IIUM press customer survey 2011: perception and satisfaction Wok, Saodah H61.8 Communication of information Customer satisfaction is one of the factors influencing customers loyalty to certain organization (Ranjbarian, Dabestani, Khajed & Noktehden, 2001). Therefore a study on the assessment and feedback from customers to ascertain that the products and services offered by the organization are well received needs to be carried out. This is important so that improvement can be made accordingly to tailor to the needs of the customers (Abraham, 2010) s.n 2012-12-19 Monograph NonPeerReviewed application/pdf en http://irep.iium.edu.my/39637/1/EDW_A12-481-1272.pdf Wok, Saodah (2012) IIUM press customer survey 2011: perception and satisfaction. Research Report. s.n, Kuala Lumpur. (Unpublished) EDW A12-481-1272
spellingShingle H61.8 Communication of information
Wok, Saodah
IIUM press customer survey 2011: perception and satisfaction
title IIUM press customer survey 2011: perception and satisfaction
title_full IIUM press customer survey 2011: perception and satisfaction
title_fullStr IIUM press customer survey 2011: perception and satisfaction
title_full_unstemmed IIUM press customer survey 2011: perception and satisfaction
title_short IIUM press customer survey 2011: perception and satisfaction
title_sort iium press customer survey 2011: perception and satisfaction
topic H61.8 Communication of information
url http://irep.iium.edu.my/39637/
http://irep.iium.edu.my/39637/
http://irep.iium.edu.my/39637/1/EDW_A12-481-1272.pdf