The role of awareness in Islamic bank patronizing behavior of mauritanian: an application of TRA
This paper is aimed at examining the role of awareness and the applicability of the theory of reasoned action (TRA) in predicting the intention of people to patronize Islamic Banks in Mauritania. A total of 227 respondents were involved and structural equation model was used to measure the relations...
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| Format: | Article |
| Language: | English |
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IIUM Institute of Islamic Banking and Finance
2014
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| Online Access: | http://irep.iium.edu.my/39537/ http://irep.iium.edu.my/39537/1/30_-_38%2C_Limam.pdf |
| _version_ | 1848781803576360960 |
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| author | Mahmoud, Limam O.M. Abduh, Muhamad |
| author_facet | Mahmoud, Limam O.M. Abduh, Muhamad |
| author_sort | Mahmoud, Limam O.M. |
| building | IIUM Repository |
| collection | Online Access |
| description | This paper is aimed at examining the role of awareness and the applicability of the theory of reasoned action (TRA) in predicting the intention of people to patronize Islamic Banks in Mauritania. A total of 227 respondents were involved and structural equation model was used to measure the relationship between the exogenous and endogenous variables in the model. The results have shown that TRA is a valid model in predicting the intention of Mauritanian to patronize Islamic banks in Mauritania. Attitude and subjective norm were found to have a positive influence upon the intention to patronize Islamic banks. It was also proven that awareness has a positive and significant influence upon the attitude and thus influences the intention of Mauritanian to patronize Islamic bank. |
| first_indexed | 2025-11-14T15:55:22Z |
| format | Article |
| id | iium-39537 |
| institution | International Islamic University Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T15:55:22Z |
| publishDate | 2014 |
| publisher | IIUM Institute of Islamic Banking and Finance |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | iium-395372018-05-24T04:54:58Z http://irep.iium.edu.my/39537/ The role of awareness in Islamic bank patronizing behavior of mauritanian: an application of TRA Mahmoud, Limam O.M. Abduh, Muhamad BP173.75 Islam and economics HG1501 Banking This paper is aimed at examining the role of awareness and the applicability of the theory of reasoned action (TRA) in predicting the intention of people to patronize Islamic Banks in Mauritania. A total of 227 respondents were involved and structural equation model was used to measure the relationship between the exogenous and endogenous variables in the model. The results have shown that TRA is a valid model in predicting the intention of Mauritanian to patronize Islamic banks in Mauritania. Attitude and subjective norm were found to have a positive influence upon the intention to patronize Islamic banks. It was also proven that awareness has a positive and significant influence upon the attitude and thus influences the intention of Mauritanian to patronize Islamic bank. IIUM Institute of Islamic Banking and Finance 2014-11-30 Article PeerReviewed application/pdf en http://irep.iium.edu.my/39537/1/30_-_38%2C_Limam.pdf Mahmoud, Limam O.M. and Abduh, Muhamad (2014) The role of awareness in Islamic bank patronizing behavior of mauritanian: an application of TRA. Journal of Islamic Finance, 3 (2). pp. 30-38. ISSN 2289-2117 (O), 2289-2109 (P) http://journals.iium.edu.my/iiibf-journal/index.php/jif/issue/view/6 |
| spellingShingle | BP173.75 Islam and economics HG1501 Banking Mahmoud, Limam O.M. Abduh, Muhamad The role of awareness in Islamic bank patronizing behavior of mauritanian: an application of TRA |
| title | The role of awareness in Islamic bank patronizing behavior of mauritanian: an application of TRA |
| title_full | The role of awareness in Islamic bank patronizing behavior of mauritanian: an application of TRA |
| title_fullStr | The role of awareness in Islamic bank patronizing behavior of mauritanian: an application of TRA |
| title_full_unstemmed | The role of awareness in Islamic bank patronizing behavior of mauritanian: an application of TRA |
| title_short | The role of awareness in Islamic bank patronizing behavior of mauritanian: an application of TRA |
| title_sort | role of awareness in islamic bank patronizing behavior of mauritanian: an application of tra |
| topic | BP173.75 Islam and economics HG1501 Banking |
| url | http://irep.iium.edu.my/39537/ http://irep.iium.edu.my/39537/ http://irep.iium.edu.my/39537/1/30_-_38%2C_Limam.pdf |