An exploratory study on the effect of morality, encouragement of good deeds and truthfulness appeal towards advertising practices by the restaurants in Dhaka City
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Academy of Knowledge Process
2011
|
| Subjects: | |
| Online Access: | http://irep.iium.edu.my/3946/ http://irep.iium.edu.my/3946/1/Effect_of_Morality%2C_IJCBS_2011.pdf |
| _version_ | 1848776241484660736 |
|---|---|
| author | Haque, A. K. M. Ahasanul Rahman, Sabbir |
| author_facet | Haque, A. K. M. Ahasanul Rahman, Sabbir |
| author_sort | Haque, A. K. M. Ahasanul |
| building | IIUM Repository |
| collection | Online Access |
| first_indexed | 2025-11-14T14:26:58Z |
| format | Article |
| id | iium-3946 |
| institution | International Islamic University Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T14:26:58Z |
| publishDate | 2011 |
| publisher | Academy of Knowledge Process |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | iium-39462011-12-28T04:34:00Z http://irep.iium.edu.my/3946/ An exploratory study on the effect of morality, encouragement of good deeds and truthfulness appeal towards advertising practices by the restaurants in Dhaka City Haque, A. K. M. Ahasanul Rahman, Sabbir HF5001 Business. Business Administration Academy of Knowledge Process 2011-06 Article PeerReviewed application/pdf en cc_by_nc http://irep.iium.edu.my/3946/1/Effect_of_Morality%2C_IJCBS_2011.pdf Haque, A. K. M. Ahasanul and Rahman, Sabbir (2011) An exploratory study on the effect of morality, encouragement of good deeds and truthfulness appeal towards advertising practices by the restaurants in Dhaka City. International Journal of Contemporary Business Studies, 2 (6). pp. 6-17. ISSN 2156-7506 |
| spellingShingle | HF5001 Business. Business Administration Haque, A. K. M. Ahasanul Rahman, Sabbir An exploratory study on the effect of morality, encouragement of good deeds and truthfulness appeal towards advertising practices by the restaurants in Dhaka City |
| title | An exploratory study on the effect of morality, encouragement of good deeds and truthfulness appeal towards advertising practices by the restaurants in Dhaka City |
| title_full | An exploratory study on the effect of morality, encouragement of good deeds and truthfulness appeal towards advertising practices by the restaurants in Dhaka City |
| title_fullStr | An exploratory study on the effect of morality, encouragement of good deeds and truthfulness appeal towards advertising practices by the restaurants in Dhaka City |
| title_full_unstemmed | An exploratory study on the effect of morality, encouragement of good deeds and truthfulness appeal towards advertising practices by the restaurants in Dhaka City |
| title_short | An exploratory study on the effect of morality, encouragement of good deeds and truthfulness appeal towards advertising practices by the restaurants in Dhaka City |
| title_sort | exploratory study on the effect of morality, encouragement of good deeds and truthfulness appeal towards advertising practices by the restaurants in dhaka city |
| topic | HF5001 Business. Business Administration |
| url | http://irep.iium.edu.my/3946/ http://irep.iium.edu.my/3946/1/Effect_of_Morality%2C_IJCBS_2011.pdf |