Service quality and consumer perception on retail banking facilities and employees’ courtesy in Malaysia and New Zealand

Service quality and consumer perception on retail banking facilities and employees’ courtesy in Malaysia and New Zealand

Service quality and consumer perception are the issues being focused solicitously by the business community today. With the expansion of the banking sector and extensive market formation, scopes of different acuity and satisfaction level for consumers seem to impose a mingle game of their perception...

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Bibliographic Details
Main Authors: Abdullah, Moha Asri, Abd. Manaf, Noor Hazilah, Ahsan, Kamrul, Azam, S. M Ferdous
Format: Article
Language:English
Published: EUSEUR Pulishing 2014
Subjects:
HF5001 Business. Business Administration
Online Access:http://irep.iium.edu.my/38712/
http://irep.iium.edu.my/38712/1/EJSSER_Published_August_2014.pdf

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