Determinants of customer satisfaction on retail banks in New Zealand: an empirical analysis using structural equation modeling

Customer retention is very crucial to the continuous survival of retail banking anywhere in the world, most especially when the deregulation of the sector has provided the customers with different choices to satisfy their financial needs. This has made many banks to pursue different strategies that...

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Main Authors: Abdullah, Moha Asri, Abd. Manaf, Noor Hazilah, Yusuf, Bashir, Ahsan, Kamrul
Format: Article
Language:English
Published: World Business Institute 2014
Subjects:
Online Access:http://irep.iium.edu.my/38711/
http://irep.iium.edu.my/38711/1/4._Moha_Asri_publication_in_GEFJ_March_2014.pdf
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author Abdullah, Moha Asri
Abd. Manaf, Noor Hazilah
Yusuf, Bashir
Ahsan, Kamrul
author_facet Abdullah, Moha Asri
Abd. Manaf, Noor Hazilah
Yusuf, Bashir
Ahsan, Kamrul
author_sort Abdullah, Moha Asri
building IIUM Repository
collection Online Access
description Customer retention is very crucial to the continuous survival of retail banking anywhere in the world, most especially when the deregulation of the sector has provided the customers with different choices to satisfy their financial needs. This has made many banks to pursue different strategies that will increase their customer satisfaction through enhanced service quality. This study examined the determinants of retail bank customer satisfaction in New Zealand through the survey of their perception about the banks service quality. The five dimensions of service quality were initially analysed in relation to customer satisfaction using the structural equation modeling technique but three were eventually used. The three factors specified to determine customer satisfaction in retail banking were found to be both practically and statistically significant. The implication is that the core, the enabling and the relational aspect of service quality must be taken care of to satisfy their customers in order to retain their loyalty.
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spelling iium-387112018-06-20T01:50:03Z http://irep.iium.edu.my/38711/ Determinants of customer satisfaction on retail banks in New Zealand: an empirical analysis using structural equation modeling Abdullah, Moha Asri Abd. Manaf, Noor Hazilah Yusuf, Bashir Ahsan, Kamrul H Social Sciences (General) Customer retention is very crucial to the continuous survival of retail banking anywhere in the world, most especially when the deregulation of the sector has provided the customers with different choices to satisfy their financial needs. This has made many banks to pursue different strategies that will increase their customer satisfaction through enhanced service quality. This study examined the determinants of retail bank customer satisfaction in New Zealand through the survey of their perception about the banks service quality. The five dimensions of service quality were initially analysed in relation to customer satisfaction using the structural equation modeling technique but three were eventually used. The three factors specified to determine customer satisfaction in retail banking were found to be both practically and statistically significant. The implication is that the core, the enabling and the relational aspect of service quality must be taken care of to satisfy their customers in order to retain their loyalty. World Business Institute 2014-03 Article PeerReviewed application/pdf en http://irep.iium.edu.my/38711/1/4._Moha_Asri_publication_in_GEFJ_March_2014.pdf Abdullah, Moha Asri and Abd. Manaf, Noor Hazilah and Yusuf, Bashir and Ahsan, Kamrul (2014) Determinants of customer satisfaction on retail banks in New Zealand: an empirical analysis using structural equation modeling. Global Economy and Finance Journal, 7 (1). pp. 63-82. ISSN 1834-5891 (O), 1834-5883 (P) http://www.gefjpapers.com/static/documents/March/2014/4.%20Moha%20Asri.pdf
spellingShingle H Social Sciences (General)
Abdullah, Moha Asri
Abd. Manaf, Noor Hazilah
Yusuf, Bashir
Ahsan, Kamrul
Determinants of customer satisfaction on retail banks in New Zealand: an empirical analysis using structural equation modeling
title Determinants of customer satisfaction on retail banks in New Zealand: an empirical analysis using structural equation modeling
title_full Determinants of customer satisfaction on retail banks in New Zealand: an empirical analysis using structural equation modeling
title_fullStr Determinants of customer satisfaction on retail banks in New Zealand: an empirical analysis using structural equation modeling
title_full_unstemmed Determinants of customer satisfaction on retail banks in New Zealand: an empirical analysis using structural equation modeling
title_short Determinants of customer satisfaction on retail banks in New Zealand: an empirical analysis using structural equation modeling
title_sort determinants of customer satisfaction on retail banks in new zealand: an empirical analysis using structural equation modeling
topic H Social Sciences (General)
url http://irep.iium.edu.my/38711/
http://irep.iium.edu.my/38711/
http://irep.iium.edu.my/38711/1/4._Moha_Asri_publication_in_GEFJ_March_2014.pdf