Analyzing effects of political literature: the third-person effect on party members

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Analyzing effects of political literature: the third-person effect on party members

Davison (1983) posited that individuals will perceive mediated messages to have their greatest impact not “on me” or you” but on them- the third person. Research suggests that people judge others to be more influenced than they are by media, advertising, libelous messages, media violence and pornogr...

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Bibliographic Details
Main Authors:	Syed Abdullah Idid, Syed Arabi, Souket, Rizwanah
Format:	Proceeding Paper
Language:	English English
Published:	2013
Subjects:	H61 Theory. Method H61.8 Communication of information
Online Access:	http://irep.iium.edu.my/38064/ http://irep.iium.edu.my/38064/1/Analyzing_Effects_of_Political_Literature_-_ANPOR.pdf http://irep.iium.edu.my/38064/4/38064.pdf

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