Shariah observation advertising practices of Bank Muamalat in Malaysia

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Shariah observation advertising practices of Bank Muamalat in Malaysia

Purpose – The purpose of this paper is to assess the existing advertising practices in Malaysia and their compliance with the Shariah (Islamic Law). Design/methodology/approach – Using descriptive observations, the promotional tools and practices used by the prominent conventional banks were comp...

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Bibliographic Details
Main Authors:	Haque, A. K. M. Ahasanul, Mohd. Israil, Khaliq Ahmad, Irfath Jahan, Syeada
Format:	Article
Language:	English
Published:	Emerald Publishing Group 2010
Subjects:	HF5801 Advertising HJ Public Finance
Online Access:	http://irep.iium.edu.my/3551/ http://irep.iium.edu.my/3551/1/Shariah_observation_advertising_practices_of_Bank_Muamalat_in_Malaysia.pdf

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