A semiotic analysis of print advertisements in the Malaysian General Elections 2013 Campaign

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A semiotic analysis of print advertisements in the Malaysian General Elections 2013 Campaign

The campaigning in the General Elections 2013 proved to be an interesting moment for Malaysians with the existence of close competition between the political parties. A semiotics analysis was carried out on selected unduplicated print advertisements taken from Utusan Malaysia and the New Straits Tim...

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Bibliographic Details
Main Author:	Mokhtar, Aida
Format:	Proceeding Paper
Language:	English English English
Published:	2013
Subjects:	H Social Sciences (General)
Online Access:	http://irep.iium.edu.my/35377/ http://irep.iium.edu.my/35377/1/International_GE_13_Seminar_17January2014.pdf http://irep.iium.edu.my/35377/4/Letter_of_Invitation_-_International_GE_Seminar_29May2013.jpeg http://irep.iium.edu.my/35377/5/Letter_of_Appreciation_GE_Seminar_-_May_2013.jpeg

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