Re-examining the bank patronize behavior in Malaysia: a logistic regression approach

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Re-examining the bank patronize behavior in Malaysia: a logistic regression approach

This study is aimed at investigating individual as well as bank specific factors affecting bank customers’ decision prior to patronizing a bank. As many as 394 customers from Islamic and conventional banks are involved in the survey and the data collected are analyzed using logistic regression. The...

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Bibliographic Details
Main Authors:	Zabri, Zaidi, Abduh, Muhamad
Format:	Article
Language:	English
Published:	IDOSI Publication 2013
Subjects:	BP173.75 Islam and economics HG1501 Banking
Online Access:	http://irep.iium.edu.my/32372/ http://irep.iium.edu.my/32372/1/Zaidi_and_Abduh%2C_WASJ_2013.pdf

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