Malaysian shopping mall behavior: an exploratory study

The ascendancy of the shopping mall as a significant shopping, social interaction and/or entertainment destination has had amajor impact on retail strategies and the retail landscape in numerous countries, especially the USA. Shopping malls are not nearly as well established in developing and new...

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Main Authors: Ahmed, Zafar U, Ghingold, Morry, Dahari, Zainurin
Format: Article
Language:English
Published: Emerald Group Publishing Limited 2007
Subjects:
Online Access:http://irep.iium.edu.my/3044/
http://irep.iium.edu.my/3044/2/shopping_mall.pdf
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author Ahmed, Zafar U
Ghingold, Morry
Dahari, Zainurin
author_facet Ahmed, Zafar U
Ghingold, Morry
Dahari, Zainurin
author_sort Ahmed, Zafar U
building IIUM Repository
collection Online Access
description The ascendancy of the shopping mall as a significant shopping, social interaction and/or entertainment destination has had amajor impact on retail strategies and the retail landscape in numerous countries, especially the USA. Shopping malls are not nearly as well established in developing and newly industrialized countries, however. Hence, the purpose of this paper is to assess international consumer behavior in regards to shopping malls in a non-Western country, specifically, Malaysia.
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institution International Islamic University Malaysia
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language English
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publishDate 2007
publisher Emerald Group Publishing Limited
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spelling iium-30442011-12-20T11:47:05Z http://irep.iium.edu.my/3044/ Malaysian shopping mall behavior: an exploratory study Ahmed, Zafar U Ghingold, Morry Dahari, Zainurin HM1001 Social psychology HM1106 Interpersonal relations. Social behavior The ascendancy of the shopping mall as a significant shopping, social interaction and/or entertainment destination has had amajor impact on retail strategies and the retail landscape in numerous countries, especially the USA. Shopping malls are not nearly as well established in developing and newly industrialized countries, however. Hence, the purpose of this paper is to assess international consumer behavior in regards to shopping malls in a non-Western country, specifically, Malaysia. Emerald Group Publishing Limited 2007 Article PeerReviewed application/pdf en http://irep.iium.edu.my/3044/2/shopping_mall.pdf Ahmed, Zafar U and Ghingold, Morry and Dahari, Zainurin (2007) Malaysian shopping mall behavior: an exploratory study. Asia Pacific Journal of Marketing and Logistics, 19 (4). pp. 331-348. ISSN 1355-5855 http://www.emeraldinsight.com/journals.htm?issn=1355-5855&volume=19&issue=4&articleid=1630919&show=pdf
spellingShingle HM1001 Social psychology
HM1106 Interpersonal relations. Social behavior
Ahmed, Zafar U
Ghingold, Morry
Dahari, Zainurin
Malaysian shopping mall behavior: an exploratory study
title Malaysian shopping mall behavior: an exploratory study
title_full Malaysian shopping mall behavior: an exploratory study
title_fullStr Malaysian shopping mall behavior: an exploratory study
title_full_unstemmed Malaysian shopping mall behavior: an exploratory study
title_short Malaysian shopping mall behavior: an exploratory study
title_sort malaysian shopping mall behavior: an exploratory study
topic HM1001 Social psychology
HM1106 Interpersonal relations. Social behavior
url http://irep.iium.edu.my/3044/
http://irep.iium.edu.my/3044/
http://irep.iium.edu.my/3044/2/shopping_mall.pdf