Operations strategies of a selected Fair Price Shop Awards 2004-2005 winners
The term fair price is commonly used in retail business. To encourage retail business outlets to keep fair prices for their products, Malaysian Government has instituted Fair Price Shop Awards since 2003. More than 100 retail outlets win this award every year in 14 categories. The present paper atte...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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Kulliyyah of Economics and Management Sciences, IIUM
2008
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| Online Access: | http://irep.iium.edu.my/27739/ http://irep.iium.edu.my/27739/1/Fair_price_awards.pdf |
| _version_ | 1848779860794671104 |
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| author | Islam, Rafikul Salleh, Zasali |
| author_facet | Islam, Rafikul Salleh, Zasali |
| author_sort | Islam, Rafikul |
| building | IIUM Repository |
| collection | Online Access |
| description | The term fair price is commonly used in retail business. To encourage retail business outlets to keep fair prices for their products, Malaysian Government has instituted Fair Price Shop Awards since 2003. More than 100 retail outlets win this award every year in 14 categories. The present paper attempts to identify the most common strategies that have been used by a selected winning companies in 2004-2005 to sell their products at fair price, which help them in maintaining profit, staying competitive in the marketplace, and attaining customer satisfaction. For data collection, we conducted face to face interviews with the operations managers of these companies. It is expected that the findings will provide guidelines to similar companies to stay competitive in the marketplace. |
| first_indexed | 2025-11-14T15:24:29Z |
| format | Article |
| id | iium-27739 |
| institution | International Islamic University Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T15:24:29Z |
| publishDate | 2008 |
| publisher | Kulliyyah of Economics and Management Sciences, IIUM |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | iium-277392013-03-25T04:40:26Z http://irep.iium.edu.my/27739/ Operations strategies of a selected Fair Price Shop Awards 2004-2005 winners Islam, Rafikul Salleh, Zasali HF5001 Business. Business Administration The term fair price is commonly used in retail business. To encourage retail business outlets to keep fair prices for their products, Malaysian Government has instituted Fair Price Shop Awards since 2003. More than 100 retail outlets win this award every year in 14 categories. The present paper attempts to identify the most common strategies that have been used by a selected winning companies in 2004-2005 to sell their products at fair price, which help them in maintaining profit, staying competitive in the marketplace, and attaining customer satisfaction. For data collection, we conducted face to face interviews with the operations managers of these companies. It is expected that the findings will provide guidelines to similar companies to stay competitive in the marketplace. Kulliyyah of Economics and Management Sciences, IIUM 2008 Article PeerReviewed application/pdf en http://irep.iium.edu.my/27739/1/Fair_price_awards.pdf Islam, Rafikul and Salleh, Zasali (2008) Operations strategies of a selected Fair Price Shop Awards 2004-2005 winners. KENMS Working Paper Series (3). pp. 1-9. ISSN 1675-5871 |
| spellingShingle | HF5001 Business. Business Administration Islam, Rafikul Salleh, Zasali Operations strategies of a selected Fair Price Shop Awards 2004-2005 winners |
| title | Operations strategies of a selected Fair Price Shop
Awards 2004-2005 winners
|
| title_full | Operations strategies of a selected Fair Price Shop
Awards 2004-2005 winners
|
| title_fullStr | Operations strategies of a selected Fair Price Shop
Awards 2004-2005 winners
|
| title_full_unstemmed | Operations strategies of a selected Fair Price Shop
Awards 2004-2005 winners
|
| title_short | Operations strategies of a selected Fair Price Shop
Awards 2004-2005 winners
|
| title_sort | operations strategies of a selected fair price shop
awards 2004-2005 winners |
| topic | HF5001 Business. Business Administration |
| url | http://irep.iium.edu.my/27739/ http://irep.iium.edu.my/27739/1/Fair_price_awards.pdf |