Service quality and consumer purchasing intention toward online ticketing: an empirical study in Iran

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Service quality and consumer purchasing intention toward online ticketing: an empirical study in Iran

This study gives a reports on e-service quality and consumer purchase intention toward online ticketing, in this research we tried to find out why some group of people have stick to traditional channel for their purchase and some other group prefer to use online channel as a tool of shopping. The...

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Bibliographic Details
Main Authors:	Nikhashemi, Seyed Rajab, Haque, A. K. M. Ahasanul, Yasmin, Farzana, Khatibi, Ali
Format:	Article
Language:	English
Published:	IACSIT Press 2012
Subjects:	HE Transportation and Communications
Online Access:	http://irep.iium.edu.my/26609/ http://irep.iium.edu.my/26609/1/Service_Quality_and_Consumer_Purchasing_Intention_-_conf.pdf

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