The impact of customer perceived service quality on customer satisfaction for private health centre in Malaysia: a structural equation modeling approach

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The impact of customer perceived service quality on customer satisfaction for private health centre in Malaysia: a structural equation modeling approach

The main purpose of this paper is to develop and test the modified SERVQUAL model to measure Malaysian private healthcare quality. A total of 131 participants were selected randomly those visit private hospitals in Malaysia for healthcare facility. Then data were examined using means, co...

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Bibliographic Details
Main Authors:	Haque, A. K. M. Ahasanul, Sarwar, Abdullah Al-Mamun, Yasmin, Farzana, Anwar, Aftab, ., Nuruzzaman
Format:	Article
Language:	English
Published:	International Foundation for Research and Development 2012
Subjects:	HF5001 Business. Business Administration
Online Access:	http://irep.iium.edu.my/26464/ http://irep.iium.edu.my/26464/1/Published_Copy_%28IMBR%29.pdf

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