What customers expect and perceive from a university services?
A case study on a service quality of a faculty in one of the local universities. The study was based on Parasuraman's framework. The most important finding were the weaknesses or short of services quality came from the factor of human interactions.
| Main Authors: | , , |
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| Format: | Book Chapter |
| Language: | English |
| Published: |
IIUM Press
2011
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/25604/ http://irep.iium.edu.my/25604/1/25604_Chapter_12.pdf |
| _version_ | 1848779491566944256 |
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| author | Mohd Ali, Hairuddin Salleh, Mohamad Johdi Othman, Azam |
| author_facet | Mohd Ali, Hairuddin Salleh, Mohamad Johdi Othman, Azam |
| author_sort | Mohd Ali, Hairuddin |
| building | IIUM Repository |
| collection | Online Access |
| description | A case study on a service quality of a faculty in one of the local universities. The study was based on Parasuraman's framework. The most important finding were the weaknesses or short of services quality came from the factor of human interactions. |
| first_indexed | 2025-11-14T15:18:37Z |
| format | Book Chapter |
| id | iium-25604 |
| institution | International Islamic University Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T15:18:37Z |
| publishDate | 2011 |
| publisher | IIUM Press |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | iium-256042021-07-05T07:47:44Z http://irep.iium.edu.my/25604/ What customers expect and perceive from a university services? Mohd Ali, Hairuddin Salleh, Mohamad Johdi Othman, Azam L Education (General) A case study on a service quality of a faculty in one of the local universities. The study was based on Parasuraman's framework. The most important finding were the weaknesses or short of services quality came from the factor of human interactions. IIUM Press 2011 Book Chapter PeerReviewed application/pdf en http://irep.iium.edu.my/25604/1/25604_Chapter_12.pdf Mohd Ali, Hairuddin and Salleh, Mohamad Johdi and Othman, Azam (2011) What customers expect and perceive from a university services? In: Quality educational management. IIUM Press, Kuala Lumpur, pp. 169-188. ISBN 9789674180126 http://rms.research.iium.edu.my/bookstore/default.aspx |
| spellingShingle | L Education (General) Mohd Ali, Hairuddin Salleh, Mohamad Johdi Othman, Azam What customers expect and perceive from a university services? |
| title | What customers expect and perceive from a university services? |
| title_full | What customers expect and perceive from a university services? |
| title_fullStr | What customers expect and perceive from a university services? |
| title_full_unstemmed | What customers expect and perceive from a university services? |
| title_short | What customers expect and perceive from a university services? |
| title_sort | what customers expect and perceive from a university services? |
| topic | L Education (General) |
| url | http://irep.iium.edu.my/25604/ http://irep.iium.edu.my/25604/ http://irep.iium.edu.my/25604/1/25604_Chapter_12.pdf |