Bank customer classification in Indonesia: logistic regression vis-a-vis artificial neural networks
This paper aims to identify factors distinguish Islamic and conventional bank customers in Indonesia. It tries to relate between bank customers’ religiosity, assessment upon certain factors such as bank performance, bank advertisement and main reasons of using banking services towards their decision...
| Main Authors: | Abduh, Muhamad, Dahari, Zainurin, Omar, Mohd. Azmi |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
IDOSI Publication
2012
|
| Subjects: | |
| Online Access: | http://irep.iium.edu.my/25482/ http://irep.iium.edu.my/25482/1/Bank_Customer_Classification_in_Indonesia.pdf |
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