Different roles of personas.
Personas can be used in a variety of ways. The use of personas is explored in different contexts such as a tool for requirements elicitation, marketing purposes and development application for museum/gallery visitor
| Main Authors: | Abd Malik, Sofianiza, Edwards, Alistair |
|---|---|
| Format: | Book Chapter |
| Language: | English |
| Published: |
IIUM Press
2011
|
| Subjects: | |
| Online Access: | http://irep.iium.edu.my/20135/ http://irep.iium.edu.my/20135/1/Different_Role_of_Personas.pdf |
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