Malaysian consumers' experience with deceptive marketing practices of sellers: an Islamic perspective
| Main Authors: | Abdullah, Kalthom, Ismail, Yusof |
|---|---|
| Format: | Book Chapter |
| Language: | English |
| Published: |
IIUM Press
2011
|
| Subjects: | |
| Online Access: | http://irep.iium.edu.my/17303/ http://irep.iium.edu.my/17303/1/C12_-_Malaysian_consumers.pdf |
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