Malaysian consumers' experience with deceptive marketing practices of sellers: an Islamic perspective
| Main Authors: | , |
|---|---|
| Format: | Book Chapter |
| Language: | English |
| Published: |
IIUM Press
2011
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/17303/ http://irep.iium.edu.my/17303/1/C12_-_Malaysian_consumers.pdf |
| _version_ | 1848778023709442048 |
|---|---|
| author | Abdullah, Kalthom Ismail, Yusof |
| author_facet | Abdullah, Kalthom Ismail, Yusof |
| author_sort | Abdullah, Kalthom |
| building | IIUM Repository |
| collection | Online Access |
| first_indexed | 2025-11-14T14:55:17Z |
| format | Book Chapter |
| id | iium-17303 |
| institution | International Islamic University Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T14:55:17Z |
| publishDate | 2011 |
| publisher | IIUM Press |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | iium-173032012-11-06T11:35:39Z http://irep.iium.edu.my/17303/ Malaysian consumers' experience with deceptive marketing practices of sellers: an Islamic perspective Abdullah, Kalthom Ismail, Yusof HF5410 Marketing. Distribution of products IIUM Press 2011 Book Chapter PeerReviewed application/pdf en http://irep.iium.edu.my/17303/1/C12_-_Malaysian_consumers.pdf Abdullah, Kalthom and Ismail, Yusof (2011) Malaysian consumers' experience with deceptive marketing practices of sellers: an Islamic perspective. In: Readings in marketing : an Islamic perspective. IIUM Press, Kuala Lumpur, pp. 247-275. ISBN 9789670225456 http://rms.research.iium.edu.my/bookstore/Products/475-wwwgooglecom.aspx |
| spellingShingle | HF5410 Marketing. Distribution of products Abdullah, Kalthom Ismail, Yusof Malaysian consumers' experience with deceptive marketing practices of sellers: an Islamic perspective |
| title | Malaysian consumers' experience with deceptive marketing practices of sellers: an Islamic perspective |
| title_full | Malaysian consumers' experience with deceptive marketing practices of sellers: an Islamic perspective |
| title_fullStr | Malaysian consumers' experience with deceptive marketing practices of sellers: an Islamic perspective |
| title_full_unstemmed | Malaysian consumers' experience with deceptive marketing practices of sellers: an Islamic perspective |
| title_short | Malaysian consumers' experience with deceptive marketing practices of sellers: an Islamic perspective |
| title_sort | malaysian consumers' experience with deceptive marketing practices of sellers: an islamic perspective |
| topic | HF5410 Marketing. Distribution of products |
| url | http://irep.iium.edu.my/17303/ http://irep.iium.edu.my/17303/ http://irep.iium.edu.my/17303/1/C12_-_Malaysian_consumers.pdf |