Factor influences selection of Islamic banking: a study on Malaysian customer preferences

The emergence of strong Islamic movements in last three decades has generated a renewed interest in Islamic economics, especially in Islamic interest free banking. Currently Islamic bank strategically offering high quality products and services to satisfy their customers due to the strong competitio...

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Main Authors: Haque, A. K. M. Ahasanul, Osman, Jamil, Ismail, Ahmad Zaki
Format: Article
Language:English
Published: Science Publications 2009
Subjects:
Online Access:http://irep.iium.edu.my/1366/
http://irep.iium.edu.my/1366/1/Factor_Influences_Selection_of_Islamic_Banking-A_Study_on_Malaysian_Customer_Preferences.pdf
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author Haque, A. K. M. Ahasanul
Osman, Jamil
Ismail, Ahmad Zaki
author_facet Haque, A. K. M. Ahasanul
Osman, Jamil
Ismail, Ahmad Zaki
author_sort Haque, A. K. M. Ahasanul
building IIUM Repository
collection Online Access
description The emergence of strong Islamic movements in last three decades has generated a renewed interest in Islamic economics, especially in Islamic interest free banking. Currently Islamic bank strategically offering high quality products and services to satisfy their customers due to the strong competition, customer expectation for high quality services and rapidly changes of technology. The purpose of this study is to investigate major factors that are reflecting to customers’ perception and satisfaction on Islamic banking. This study hope to analyze and determine the perception, quality of services, availability of services, confidence in bank and social and religious perspective about Islamic banking system. A Logit model is employed to anticipate the effects of the explanatory variables. The analysis confirms the significant positive relationship of quality of services, availability of services, social and religious perspective and confidence in bank with customers’ perception about Islamic bank. These factors are expected to have great role for influencing customer mind. In conclusion, customers can derive a better understanding of the activities that are undertaken by bank and how the way these activities are being dealt with.
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publishDate 2009
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spelling iium-13662012-01-15T00:07:28Z http://irep.iium.edu.my/1366/ Factor influences selection of Islamic banking: a study on Malaysian customer preferences Haque, A. K. M. Ahasanul Osman, Jamil Ismail, Ahmad Zaki HF5001 Business. Business Administration HG1501 Banking The emergence of strong Islamic movements in last three decades has generated a renewed interest in Islamic economics, especially in Islamic interest free banking. Currently Islamic bank strategically offering high quality products and services to satisfy their customers due to the strong competition, customer expectation for high quality services and rapidly changes of technology. The purpose of this study is to investigate major factors that are reflecting to customers’ perception and satisfaction on Islamic banking. This study hope to analyze and determine the perception, quality of services, availability of services, confidence in bank and social and religious perspective about Islamic banking system. A Logit model is employed to anticipate the effects of the explanatory variables. The analysis confirms the significant positive relationship of quality of services, availability of services, social and religious perspective and confidence in bank with customers’ perception about Islamic bank. These factors are expected to have great role for influencing customer mind. In conclusion, customers can derive a better understanding of the activities that are undertaken by bank and how the way these activities are being dealt with. Science Publications 2009 Article PeerReviewed application/pdf en http://irep.iium.edu.my/1366/1/Factor_Influences_Selection_of_Islamic_Banking-A_Study_on_Malaysian_Customer_Preferences.pdf Haque, A. K. M. Ahasanul and Osman, Jamil and Ismail, Ahmad Zaki (2009) Factor influences selection of Islamic banking: a study on Malaysian customer preferences. American Journal of Applied Sciences , 6 (5). pp. 922-928. ISSN 1554-3641(O), 1546-9239 (P) http://thescipub.com/abstract/10.3844/ajassp.2009.922.928 10.3844/ajassp.2009.922.928
spellingShingle HF5001 Business. Business Administration
HG1501 Banking
Haque, A. K. M. Ahasanul
Osman, Jamil
Ismail, Ahmad Zaki
Factor influences selection of Islamic banking: a study on Malaysian customer preferences
title Factor influences selection of Islamic banking: a study on Malaysian customer preferences
title_full Factor influences selection of Islamic banking: a study on Malaysian customer preferences
title_fullStr Factor influences selection of Islamic banking: a study on Malaysian customer preferences
title_full_unstemmed Factor influences selection of Islamic banking: a study on Malaysian customer preferences
title_short Factor influences selection of Islamic banking: a study on Malaysian customer preferences
title_sort factor influences selection of islamic banking: a study on malaysian customer preferences
topic HF5001 Business. Business Administration
HG1501 Banking
url http://irep.iium.edu.my/1366/
http://irep.iium.edu.my/1366/
http://irep.iium.edu.my/1366/
http://irep.iium.edu.my/1366/1/Factor_Influences_Selection_of_Islamic_Banking-A_Study_on_Malaysian_Customer_Preferences.pdf