Determinants of salespersons tenure in sales career: a study on car sales executives in Malaysia

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Determinants of salespersons tenure in sales career: a study on car sales executives in Malaysia

Over the last few decades businesses have witness a shift from transaction to a closer relationship management orientation. Marketing scholars have reported a shift of business orientations from products, to sales and finally to marketing. Thus, an extant of literature has reported that marketing or...

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Bibliographic Details
Main Authors:	Zain, Osman M., Dahari, Zainurin
Format:	Proceeding Paper
Language:	English
Published:	2011
Subjects:	HF Commerce HF5001 Business. Business Administration
Online Access:	http://irep.iium.edu.my/10757/ http://irep.iium.edu.my/10757/1/Determinants_Salespersons_Tenure_in_Sales_Career.pdf

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