Trust me! Trust you? The indicators of trust on buyer-seller relationships: pre-and-post COVID-19

The pandemic and the war in Ukraine have placed immeasurable pressure on national and international buyer-supplier relationships. Disruptive and unpredicted events demonstrate that trust is a critical aspect of buyer-supplier relationships and plays a pivotal role in mediating inter-organisational r...

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Main Authors: Van Der Nest, Nicolas, Curran, Sharyn, Jackson, Elizabeth
Format: Journal Article
Language:English
Published: Inderscience 2024
Online Access:http://hdl.handle.net/20.500.11937/95032
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author Van Der Nest, Nicolas
Curran, Sharyn
Jackson, Elizabeth
author_facet Van Der Nest, Nicolas
Curran, Sharyn
Jackson, Elizabeth
author_sort Van Der Nest, Nicolas
building Curtin Institutional Repository
collection Online Access
description The pandemic and the war in Ukraine have placed immeasurable pressure on national and international buyer-supplier relationships. Disruptive and unpredicted events demonstrate that trust is a critical aspect of buyer-supplier relationships and plays a pivotal role in mediating inter-organisational relationships. However, organisations often struggle to signal trust toward a counterpart to strengthen the buyer-supplier relationship. Additionally, organisations struggle to interpret trust signals from counterparts. This paper utilises systematic quantitative content analyses of newspaper media to identify trust indicators. The paper identifies 51 indicators of trust, thematically clustered, from the content analysis of the Factiva media database. Analysis of the findings identified ten indicators, representing 80% of the total indicators identified from the media analysis. Therefore, utilising the trust indicators may give supply chain practitioners value-added insights and enable parties to signal trust, leading to sustainable buyer-supplier relationships. The paper also gleams into how COVID-19 impacted the indicators of trust.
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spelling curtin-20.500.11937-950322024-09-26T04:23:55Z Trust me! Trust you? The indicators of trust on buyer-seller relationships: pre-and-post COVID-19 Van Der Nest, Nicolas Curran, Sharyn Jackson, Elizabeth The pandemic and the war in Ukraine have placed immeasurable pressure on national and international buyer-supplier relationships. Disruptive and unpredicted events demonstrate that trust is a critical aspect of buyer-supplier relationships and plays a pivotal role in mediating inter-organisational relationships. However, organisations often struggle to signal trust toward a counterpart to strengthen the buyer-supplier relationship. Additionally, organisations struggle to interpret trust signals from counterparts. This paper utilises systematic quantitative content analyses of newspaper media to identify trust indicators. The paper identifies 51 indicators of trust, thematically clustered, from the content analysis of the Factiva media database. Analysis of the findings identified ten indicators, representing 80% of the total indicators identified from the media analysis. Therefore, utilising the trust indicators may give supply chain practitioners value-added insights and enable parties to signal trust, leading to sustainable buyer-supplier relationships. The paper also gleams into how COVID-19 impacted the indicators of trust. 2024 Journal Article http://hdl.handle.net/20.500.11937/95032 10.1504/IJPM.2024.138358 English Inderscience restricted
spellingShingle Van Der Nest, Nicolas
Curran, Sharyn
Jackson, Elizabeth
Trust me! Trust you? The indicators of trust on buyer-seller relationships: pre-and-post COVID-19
title Trust me! Trust you? The indicators of trust on buyer-seller relationships: pre-and-post COVID-19
title_full Trust me! Trust you? The indicators of trust on buyer-seller relationships: pre-and-post COVID-19
title_fullStr Trust me! Trust you? The indicators of trust on buyer-seller relationships: pre-and-post COVID-19
title_full_unstemmed Trust me! Trust you? The indicators of trust on buyer-seller relationships: pre-and-post COVID-19
title_short Trust me! Trust you? The indicators of trust on buyer-seller relationships: pre-and-post COVID-19
title_sort trust me! trust you? the indicators of trust on buyer-seller relationships: pre-and-post covid-19
url http://hdl.handle.net/20.500.11937/95032