Promotion of E-Cigarettes on TikTok and Regulatory Considerations

Promotion of E-Cigarettes on TikTok and Regulatory Considerations

E-cigarettes are promoted extensively on TikTok and other social media platforms. Platform policies to restrict e-cigarette promotion seem insufficient and are poorly enforced. This paper aims to understand how e-cigarettes are being promoted on TikTok and provide insights into the effectiveness...

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Bibliographic Details
Main Authors: Jancey, Jonine, Leaver, Tama, Wolf, Katharina, Freeman, Becky, Chai, Kevin, Bialous, Stella, Bromberg, Marilyn, Adams, Phoebe, Mcleod, Meghan, Carey, Renee N, McCausland, Kahlia
Format: Journal Article
Published: MDPI AG 2023
Subjects:
Vaping
e-cigarettes
TikTok
social media;
Online Access:http://hdl.handle.net/20.500.11937/92028

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