The Manosphere as an Online Protection Racket: How the Red Pill Monetizes Male Need for Security in Modern Society

To effectively manage, empathize with and respond to the implications and impact of the so-called ‘Manosphere,’ this paper is centered on the premise that researchers require an understanding of the draw factors that lead individuals to engage, affiliate with, and contribute to the various groups...

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Main Authors: Bujalka, Eva, Rich, Ben, Bender, Stuart
Format: Journal Article
Published: Fast capitalism 2022
Online Access:http://hdl.handle.net/20.500.11937/89661
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author Bujalka, Eva
Rich, Ben
Bender, Stuart
author_facet Bujalka, Eva
Rich, Ben
Bender, Stuart
author_sort Bujalka, Eva
building Curtin Institutional Repository
collection Online Access
description To effectively manage, empathize with and respond to the implications and impact of the so-called ‘Manosphere,’ this paper is centered on the premise that researchers require an understanding of the draw factors that lead individuals to engage, affiliate with, and contribute to the various groups that constitute this wider movement. This paper seeks to contribute to the growing body of knowledge around the Manosphere by exploring how thought leaders propagate symbiotic cycles of ontological security and insecurity through YouTube in a manner that resembles a protection racket. It argues that these constructed ontological security cycles provide a powerful impetus to not only draw individuals into the Manosphere, but also to extract material and social resources out of them that can be reinvited to retain them within the movement.
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institution Curtin University Malaysia
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last_indexed 2025-11-14T11:32:30Z
publishDate 2022
publisher Fast capitalism
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spelling curtin-20.500.11937-896612022-11-23T02:48:16Z The Manosphere as an Online Protection Racket: How the Red Pill Monetizes Male Need for Security in Modern Society Bujalka, Eva Rich, Ben Bender, Stuart To effectively manage, empathize with and respond to the implications and impact of the so-called ‘Manosphere,’ this paper is centered on the premise that researchers require an understanding of the draw factors that lead individuals to engage, affiliate with, and contribute to the various groups that constitute this wider movement. This paper seeks to contribute to the growing body of knowledge around the Manosphere by exploring how thought leaders propagate symbiotic cycles of ontological security and insecurity through YouTube in a manner that resembles a protection racket. It argues that these constructed ontological security cycles provide a powerful impetus to not only draw individuals into the Manosphere, but also to extract material and social resources out of them that can be reinvited to retain them within the movement. 2022 Journal Article http://hdl.handle.net/20.500.11937/89661 10.32855/fcapital.202201.001 http://creativecommons.org/licenses/by/4.0/ Fast capitalism fulltext
spellingShingle Bujalka, Eva
Rich, Ben
Bender, Stuart
The Manosphere as an Online Protection Racket: How the Red Pill Monetizes Male Need for Security in Modern Society
title The Manosphere as an Online Protection Racket: How the Red Pill Monetizes Male Need for Security in Modern Society
title_full The Manosphere as an Online Protection Racket: How the Red Pill Monetizes Male Need for Security in Modern Society
title_fullStr The Manosphere as an Online Protection Racket: How the Red Pill Monetizes Male Need for Security in Modern Society
title_full_unstemmed The Manosphere as an Online Protection Racket: How the Red Pill Monetizes Male Need for Security in Modern Society
title_short The Manosphere as an Online Protection Racket: How the Red Pill Monetizes Male Need for Security in Modern Society
title_sort manosphere as an online protection racket: how the red pill monetizes male need for security in modern society
url http://hdl.handle.net/20.500.11937/89661