APA (7th ed.) Citation

Rabbanee, F., Sharma, P., & Roy, R. (2021). Contextual differences in the moderating effects of price consciousness and social desirability in pay-what-you-want (PWYW) pricing. Elsevier.

Chicago Style (17th ed.) Citation

Rabbanee, Fazlul, Piyush Sharma, and Rajat Roy. Contextual Differences in the Moderating Effects of Price Consciousness and Social Desirability in Pay-what-you-want (PWYW) Pricing. Elsevier, 2021.

MLA (9th ed.) Citation

Rabbanee, Fazlul, et al. Contextual Differences in the Moderating Effects of Price Consciousness and Social Desirability in Pay-what-you-want (PWYW) Pricing. Elsevier, 2021.