The Focal Role of Emotional Well Being in Student-University
Interactions: A Relationship Marketing Approach

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The Focal Role of Emotional Well Being in Student-University Interactions: A Relationship Marketing Approach

This thesis examines how interactions students in Australian universities have with their peers, teaching and non-teaching staff affect their relationship with the university. By drawing on relationship marketing and education literatures, and grounding the thesis in the theories of social capital a...

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Bibliographic Details
Main Author:	Loh, Hwee Kuen
Format:	Thesis
Published:	Curtin University 2021
Online Access:	http://hdl.handle.net/20.500.11937/85010

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